Overall, the changes to grocery retailers in the German market in 2011 were not significantly different from those seen during the review period as a whole. However, the rate of expansion of branded players, especially in hypermarkets, supermarkets and discounters, started to slow down considerably towards the end of the review period, due to the fact that in many German regions saturation point is coming closer, or has even been reached or exceeded.
Euromonitor International's Grocery Retailers in Germany report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Modern Grocery Retailers, Traditional Grocery Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Grocery Retailers in Germany report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Modern Grocery Retailers, Traditional Grocery Retailers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Grocery Retailers market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Traditional Vs Modern
Channel Formats
Chart 1 Discounters: Aldi in Elsenfeld
Chart 2 Discounters: Aldi in Hannover
Chart 3 Supermarkets: Edeka in Elsenfeld
Chart 4 Discounters: Lidl in Elsenfeld
Chart 5 Discounters: Netto in Klingenberg
Chart 6 Discounters: Penny in Kleinheubach
Chart 7 Supermarkets: Rewe in Kleinheubach
Chart 8 Discounters: Norma in Kleinheubach
Chart 9 Supermarkets: Kaufland in Hannover
Competitive Landscape
Prospects
Channel Data
Table 1 Sales in Grocery Retailers by Category: Value 2006-2011
Table 2 Sales in Grocery Retailers by Category: % Value Growth 2006-2011
Table 3 Grocery Retailers Company Shares: % Value 2007-2011
Table 4 Grocery Retailers Brand Shares: % Value 2008-2011
Table 5 Forecast Sales in Grocery Retailers by Category: Value 2011-2016
Table 6 Forecast Sales in Grocery Retailers by Category: % Value Growth 2011-2016
Coop Eg in Retailing (germany)
Strategic Direction
Key Facts
Summary 1 Coop eG: Key Facts
Summary 2 Coop eG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Coop eG: Private Label Portfolio
Competitive Positioning
Summary 4 Coop eG: Competitive Position 2011
J Bünting's Beteiligungs AG in Retailing (germany)
Strategic Direction
Key Facts
Summary 5 J Bünting's Beteiligungs AG: Key Facts
Summary 6 J Bünting's Beteiligungs AG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 7 J Bünting's Beteiligungs AG: Private Label Portfolio
Competitive Positioning
Summary 8 J Bünting's Beteiligungs AG: Competitive Position 2011
Kaufland Warenhandel GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 9 Kaufland Warenhandel GmbH & Co KG: Key Facts
Summary 10 Kaufland Warenhandel GmbH & Co KG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 11 Kaufland Warenhandel GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 12 Kaufland Warenhandel GmbH & Co KG: Competitive Position 2011
Lidl Dienstleistung GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 13 Lidl Dienstleistung GmbH & Co KG: Key Facts
Summary 14 Lidl Dienstleistung GmbH & Co KG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 15 Lidl Dienstleistung GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 16 Lidl Dienstleistung GmbH & Co KG: Competitive Position 2011
Metro Group in Retailing (germany)
Strategic Direction
Key Facts
Summary 17 Metro Group: Key Facts
Summary 18 Metro Group: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 19 Metro Group: Private Label Portfolio
Competitive Positioning
Summary 20 Metro Group: Competitive Position 2011
Norma Lebensmittel Filialbetrieb GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 21 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Key Facts
Summary 22 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 23 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 24 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Competitive Position 2011
Penny-markt GmbH in Retailing (germany)
Strategic Direction
Key Facts
Summary 25 Penny-Markt GmbH: Key Facts
Summary 26 Penny-Markt GmbH: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 27 Penny-Markt GmbH: Private Label Portfolio
Competitive Positioning
Summary 28 Penny-Markt GmbH: Competitive Position 2011
Rewe Markt GmbH in Retailing (germany)
Strategic Direction
Key Facts
Summary 29 Rewe Markt GmbH: Key Facts
Summary 30 Rewe Markt GmbH: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 31 Rewe Markt GmbH: Private Label Portfolio
Competitive Positioning
Summary 32 Rewe Markt GmbH: Competitive Position 2011
Executive Summary
Retailing Continues To Benefit From Increasing Consumer Confidence
Non-store Retailing Outperforms Store-based Retailing in 2011
Non-grocery Retailers Shows More Dynamism Than Grocery Retailers in 2011
Local Grocery Chains Maintain Their Leading Positions
Stagnation Expected for Retailing in the Forecast Period
Key Trends and Developments
Continued Favourable Economic Conditions in Germany in 2011
Government Regulation and Its Impact on Retailing
Private Label Has A Strong Influence on Retailing in Germany
Demographic Changes Continue To Influence Purchasing Habits in Germany
Internet Retailing: the Most Dynamic Non-store Retailing Channel in Germany
Market Indicators
Market Data
Table 8 Sales in Retailing by Category: Value 2006-2011
Table 9 Sales in Retailing by Category: % Value Growth 2006-2011
Table 10 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 11 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 12 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 13 Sales in Non-Grocery Retailers by Category: Value 2006-2011
Table 14 Sales in Non-Grocery Retailers by Category: % Value Growth 2006-2011
Table 15 Sales in Non-store Retailing by Category: Value 2006-2011
Table 16 Sales in Non-store Retailing by Category: % Value Growth 2006-2011
Table 17 Retailing Company Shares: % Value 2007-2011
Table 18 Retailing Brand Shares: % Value 2008-2011
Table 19 Store-Based Retailing Company Shares: % Value 2007-2011
Table 20 Store-Based Retailing Brand Shares: % Value 2008-2011
Table 21 Non-Grocery Retailers Company Shares: % Value 2007-2011
Table 22 Non-Grocery Retailers Brand Shares: % Value 2008-2011
Table 23 Non-store Retailing Company Shares: % Value 2007-2011
Table 24 Non-store Retailing Brand Shares: % Value 2008-2011
Table 25 Forecast Sales in Retailing by Category: Value 2011-2016
Table 26 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 27 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 28 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Table 29 Forecast Sales in Non-Grocery Retailers by Category: Value 2011-2016
Table 30 Forecast Sales in Non-Grocery Retailers by Category: % Value Growth 2011-2016
Table 31 Forecast Sales in Non-store Retailing by Category: Value 2011-2016
Table 32 Forecast Sales in Non-store Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Cash and Carry
Table 33 Cash and Carry: Sales Value 2006-2011
Table 34 Cash and Carry: Sales by National Brand Owner: Sales Value 2008-2011
Table 35 Cash and Carry: Number of Outlets by National Brand Owner: 2008-2011
Definitions
Summary 33 Research Sources
Trends
Traditional Vs Modern
Channel Formats
Chart 1 Discounters: Aldi in Elsenfeld
Chart 2 Discounters: Aldi in Hannover
Chart 3 Supermarkets: Edeka in Elsenfeld
Chart 4 Discounters: Lidl in Elsenfeld
Chart 5 Discounters: Netto in Klingenberg
Chart 6 Discounters: Penny in Kleinheubach
Chart 7 Supermarkets: Rewe in Kleinheubach
Chart 8 Discounters: Norma in Kleinheubach
Chart 9 Supermarkets: Kaufland in Hannover
Competitive Landscape
Prospects
Channel Data
Table 1 Sales in Grocery Retailers by Category: Value 2006-2011
Table 2 Sales in Grocery Retailers by Category: % Value Growth 2006-2011
Table 3 Grocery Retailers Company Shares: % Value 2007-2011
Table 4 Grocery Retailers Brand Shares: % Value 2008-2011
Table 5 Forecast Sales in Grocery Retailers by Category: Value 2011-2016
Table 6 Forecast Sales in Grocery Retailers by Category: % Value Growth 2011-2016
Coop Eg in Retailing (germany)
Strategic Direction
Key Facts
Summary 1 Coop eG: Key Facts
Summary 2 Coop eG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Coop eG: Private Label Portfolio
Competitive Positioning
Summary 4 Coop eG: Competitive Position 2011
J Bünting's Beteiligungs AG in Retailing (germany)
Strategic Direction
Key Facts
Summary 5 J Bünting's Beteiligungs AG: Key Facts
Summary 6 J Bünting's Beteiligungs AG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 7 J Bünting's Beteiligungs AG: Private Label Portfolio
Competitive Positioning
Summary 8 J Bünting's Beteiligungs AG: Competitive Position 2011
Kaufland Warenhandel GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 9 Kaufland Warenhandel GmbH & Co KG: Key Facts
Summary 10 Kaufland Warenhandel GmbH & Co KG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 11 Kaufland Warenhandel GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 12 Kaufland Warenhandel GmbH & Co KG: Competitive Position 2011
Lidl Dienstleistung GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 13 Lidl Dienstleistung GmbH & Co KG: Key Facts
Summary 14 Lidl Dienstleistung GmbH & Co KG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 15 Lidl Dienstleistung GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 16 Lidl Dienstleistung GmbH & Co KG: Competitive Position 2011
Metro Group in Retailing (germany)
Strategic Direction
Key Facts
Summary 17 Metro Group: Key Facts
Summary 18 Metro Group: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 19 Metro Group: Private Label Portfolio
Competitive Positioning
Summary 20 Metro Group: Competitive Position 2011
Norma Lebensmittel Filialbetrieb GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 21 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Key Facts
Summary 22 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 23 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 24 Norma Lebensmittel Filialbetrieb GmbH & Co KG: Competitive Position 2011
Penny-markt GmbH in Retailing (germany)
Strategic Direction
Key Facts
Summary 25 Penny-Markt GmbH: Key Facts
Summary 26 Penny-Markt GmbH: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 27 Penny-Markt GmbH: Private Label Portfolio
Competitive Positioning
Summary 28 Penny-Markt GmbH: Competitive Position 2011
Rewe Markt GmbH in Retailing (germany)
Strategic Direction
Key Facts
Summary 29 Rewe Markt GmbH: Key Facts
Summary 30 Rewe Markt GmbH: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 31 Rewe Markt GmbH: Private Label Portfolio
Competitive Positioning
Summary 32 Rewe Markt GmbH: Competitive Position 2011
Executive Summary
Retailing Continues To Benefit From Increasing Consumer Confidence
Non-store Retailing Outperforms Store-based Retailing in 2011
Non-grocery Retailers Shows More Dynamism Than Grocery Retailers in 2011
Local Grocery Chains Maintain Their Leading Positions
Stagnation Expected for Retailing in the Forecast Period
Key Trends and Developments
Continued Favourable Economic Conditions in Germany in 2011
Government Regulation and Its Impact on Retailing
Private Label Has A Strong Influence on Retailing in Germany
Demographic Changes Continue To Influence Purchasing Habits in Germany
Internet Retailing: the Most Dynamic Non-store Retailing Channel in Germany
Market Indicators
Market Data
Table 8 Sales in Retailing by Category: Value 2006-2011
Table 9 Sales in Retailing by Category: % Value Growth 2006-2011
Table 10 Sales in Retailing by Grocery vs Non-Grocery 2006-2011
Table 11 Sales in Store-Based Retailing by Category: Value 2006-2011
Table 12 Sales in Store-Based Retailing by Category: % Value Growth 2006-2011
Table 13 Sales in Non-Grocery Retailers by Category: Value 2006-2011
Table 14 Sales in Non-Grocery Retailers by Category: % Value Growth 2006-2011
Table 15 Sales in Non-store Retailing by Category: Value 2006-2011
Table 16 Sales in Non-store Retailing by Category: % Value Growth 2006-2011
Table 17 Retailing Company Shares: % Value 2007-2011
Table 18 Retailing Brand Shares: % Value 2008-2011
Table 19 Store-Based Retailing Company Shares: % Value 2007-2011
Table 20 Store-Based Retailing Brand Shares: % Value 2008-2011
Table 21 Non-Grocery Retailers Company Shares: % Value 2007-2011
Table 22 Non-Grocery Retailers Brand Shares: % Value 2008-2011
Table 23 Non-store Retailing Company Shares: % Value 2007-2011
Table 24 Non-store Retailing Brand Shares: % Value 2008-2011
Table 25 Forecast Sales in Retailing by Category: Value 2011-2016
Table 26 Forecast Sales in Retailing by Category: % Value Growth 2011-2016
Table 27 Forecast Sales in Store-Based Retailing by Category: Value 2011-2016
Table 28 Forecast Sales in Store-Based Retailing by Category: % Value Growth 2011-2016
Table 29 Forecast Sales in Non-Grocery Retailers by Category: Value 2011-2016
Table 30 Forecast Sales in Non-Grocery Retailers by Category: % Value Growth 2011-2016
Table 31 Forecast Sales in Non-store Retailing by Category: Value 2011-2016
Table 32 Forecast Sales in Non-store Retailing by Category: % Value Growth 2011-2016
Appendix
Operating Environment
Cash and Carry
Table 33 Cash and Carry: Sales Value 2006-2011
Table 34 Cash and Carry: Sales by National Brand Owner: Sales Value 2008-2011
Table 35 Cash and Carry: Number of Outlets by National Brand Owner: 2008-2011
Definitions
Summary 33 Research Sources