Soup in Nigeria

December 2020 | 33 pages | ID: S22AF76E32CEN
Euromonitor International Ltd

Abstracts

Westernisation of tastes and changing consumption patterns resulted in the growth of soup in Nigeria over the review period. More consumers are working outside the home environment and are demanding more convenient food, such as soup. Increased visibility in fast growing modern grocery retail outlets such as supermarkets and hypermarkets, which stock more western products than other outlets, also contributed to the growth. The main consumer demographic for soup is the growing expatriate communit...

Euromonitor International's Soup in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, Shelf Stable Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soup market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

KEY DATA FINDINGS
2020 IMPACT
Niche interest in westernised tastes keeps soup afloat
Instant soup performs best due to convenience
Unilever’s Knorr brand continues to keep the company in top place
RECOVERY AND OPPORTUNITIES
Convenient soup expected to drive growth as economy recovers and travel restrictions ease
Domestic players likely to enter soup with traditional flavours; potential for private label to grow from a small base
Western tastes set to increase demand for soup
CATEGORY DATA
Table 1 Sales of Soup by Category: Volume 2015-2020
Table 2 Sales of Soup by Category: Value 2015-2020
Table 3 Sales of Soup by Category: % Volume Growth 2015-2020
Table 4 Sales of Soup by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Soup: % Value 2016-2020
Table 6 LBN Brand Shares of Soup: % Value 2017-2020
Table 7 Distribution of Soup by Format: % Value 2015-2020
Table 8 Forecast Sales of Soup by Category: Volume 2020-2025
Table 9 Forecast Sales of Soup by Category: Value 2020-2025
Table 10 Forecast Sales of Soup by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Soup by Category: % Value Growth 2020-2025