Nike Israel Ltd in Apparel (Israel)

July 2013 | 3 pages | ID: N3E1808F346EN
Euromonitor International Ltd

Abstracts

The company’s main goal is to expand the sportswear category, which is considered to be underdeveloped in Israel. One of its points of focus is women’s sportswear, as this is an emerging category. One of the expected directions of the company is to collaborate with fashion designers on clothing collections, as these collaborations receive wide mainstream media attention. Another goal of the company is to take advantage of the trend towards branded children’s footwear.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Nike Israel Ltd: Key Facts
Company Background
  Chart 1 Nike Israel Ltd: Nike in Tel Aviv
Production
Competitive Positioning
Summary 2 Nike Israel Ltd: Competitive Position 2012
Internet Strategy