Grundig Intermedia GmbH in Consumer Electronics (Germany)

January 2015 | 3 pages | ID: G84187DC6E6EN
Euromonitor International Ltd

Abstracts

Grundig Intermedia GmbH expects another year of strong value sales growth in Germany in 2014, mostly driven by its innovations and presence in the growing product areas of TV and smart audio. The 50 new TV models scheduled for introduction into the German market in H1 2014 feature a wide range of interactive functionalities, large screens and 4K ultra-HD resolutions in time for the FIFA World Cup, which will be the focus of several marketing campaigns as well. Another focal point in Grundig’s...

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Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Grundig Intermedia GmbH: Key Facts
Summary 2 Grundig Intermedia GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Grundig Intermedia GmbH: Competitive Position 2013