Rizal Commercial Banking Corp - RCBC in Financial Cards and Payments (Philippines)

March 2014 | 2 pages | ID: RF49B8A9247EN
Euromonitor International Ltd

Abstracts

Rizal Commercial Banking Corp, otherwise known as RCBC, is expected to focus on high-potential niche segments such as overseas Filipino workers (OFW) and the unbanked Filipinos. The company is anticipated to introduce products with minimal deposit and low salary requirements to encourage the unbanked population to participate in the formal financial system. RCBC is also expected to unveil new offerings specifically for OFWs in order to better serve the needs of this growing segment over the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Financial Cards in Circulation, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Financial Cards and Payments market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Rizal Commercial Banking Corp: Operational Indicators
Company Background
Competitive Positioning
Summary 2 Rizal Commercial Banking Corp: Competitive Position 2012