Emirates NBD in Financial Cards and Payments (United Arab Emirates)

February 2016 | 2 pages | ID: E99D126F0B9EN
Euromonitor International Ltd

Abstracts

Emirates NBD is expected to take full advantage of its existing large consumer base and improve the rewards programmes for its financial card holders. Aggressive marketing campaigns through social media, billboards and radio advertising are expected to form a core of the bank’s expansion strategy.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Financial Cards and Payments market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Emirates NBD: Operational Indicators
Competitive Positioning
  Summary 2 Emirates NBD: Competitive Position 2014