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Global Luxury Goods Market Report: 2013 Edition

December 2013 | 68 pages | ID: GBEC9E9CA0AEN
Koncept Analytics

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Luxury goods refer to products which are commonly characterized by their premium quality, craftsmanship, recognizability, exclusivity and reputation. These high-end goods tend to satisfy socio-psychological needs in greater form and bring esteem to the owner. Fondness for all forms of luxury like fashion products, accessories, bags & cases, cosmetics & fragrances, vehicles, utility gadgets, beverages and interior decoration products, has been seen since many centuries. In economic terms, luxury goods are the ones for which the law of demand is reverse i.e. the demand for such products increases with price.

Luxury is usually stratified in three layers viz. Accessible, Aspirational and Absolute. A few other factors which determine the degree of luxury are price, uniqueness, availability, promotion, and brand among others. Moreover, the luxury industry usually covers products like perfumes and cosmetics; hard luxury; cognac; handbags and cases; furniture; vehicles, etc. These products are sold through wholesale, retail or online channel.

Economic growth worldwide, rising income and wealth levels, consumption of luxury goods by middle class population and continuous global urbanization are fueling the development of the global luxury goods market. The growth of the luxury market had high correlation with macro indicators, such as real GDP, tourist arrivals, wealth, and disposable income. One of the main drivers propelling the growth of this market is the growing global online personal luxury goods market. The emergence of an off-price pricing strategy in the global online luxury goods market is making personal luxury goods accessible to a greater number of individuals since they can compare the prices of different products and make purchases. Further, men are increasing their contribution to this market by making more online purchases.

This report analyzes the development of the "global luxury goods market", with a focus on some of the major segments including cars, wines and spirits, jewelry and watches. The mature market of Europe along with emerging market of China is being discussed in the report. The major trends, drivers facilitating growth of the luxury goods market as well as the issues being faced by the industry are being presented in this report. The four major players in the luxury goods industry include LVMH, Kering Group, Hermes International and Richemont are being profiled in the report highlighting their key financials and strategies for growth.

By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables affecting this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.
1. MARKET OVERVIEW

1.1 Introduction
1.2 Types of Luxury
1.3 Channels of Distribution

2. MARKET SIZE

2.1 Global Luxury Goods Market
  2.1.1 Luxury Goods Market: e-Commerce Channel
  2.1.2 Luxury Goods Market: Retail vs. Wholesale
2.2 Luxury Market by Segment
  2.2.1 Jewellery
    Total Market Value
    Fine Jewellery
    Luxury Jewellery
  2.2.2 Luxury Cars
    Market Value
    Regional Breakdown
  2.2.3 Wines, Spirits and Cognac
    Market Value
    Cognac Shipments
    Champagne Shipments
  2.2.4 Watches
    Swiss Watch Export Revenues
    Exporting Countries
    Importing Countries
2.3 Luxury Goods Market by Region
  2.3.1 China
    Market Value
    Regional Breakdown
    Key Segments
  2.3.2 Europe
    Market Value

3. MARKET DYNAMICS

3.1 Key Trends
  3.1.1 Luxury Tourism
  3.1.2 Dynamic Gender Preferences
3.2 Growth Drivers
  3.2.1 Increasing Number of High Net Worth Individuals (HNIs)
  3.2.2 Global Economic Growth
  3.2.3 Blooming Demand from Emerging Markets
  3.2.4 Boosting e-Commerce Via Increased Internet Penetration
3.3 Challenges
  3.3.1 High Import Tariffs/Duties
  3.3.2 Counterfeiting Of Luxury Goods

4. COMPETITIVE LANDSCAPE

Competitive Overview
Growth Comparison

5. COMPANY PROFILES

5.1 LVMH Moet Hennessy Louis Vuitton
  5.1.1 Business Overview
  5.1.2 Financial Overview
  5.1.3 Business Strategies
    Value Creation for Customers
    Growth through Collaborations
5.2 Hermes International SCA
  5.2.1 Business Overview
  5.2.2 Financial Overview
  5.2.3 Business Strategies
    Expansion of Product Portfolio
    Growth through Innovative Products
5.3 Richemont
  5.3.1 Business Overview
  5.3.2 Financial Overview
  5.3.3 Business Strategies
    Autonomy to Maisons
    Growth through Acquisitions
5.4 Kering
  5.4.1 Business Overview
  5.4.2 Financial Overview
  5.4.3 Business Strategies
    Organic Growth of Current Brands
    Pursue Strategic Acquisitions

6. MARKET OUTLOOK

6.1 Market Forecast
6.2 Forecast Methodology
  6.2.1 Dependent and Independent Variables
  6.2.2 Correlation Analysis
  6.2.3 Regression Analysis

LIST OF CHARTS

Global Personal Luxury Goods Market Size (2007-2012)
Global Online Personal Luxury Goods Market (2007-2012)
Global Luxury Good Market: Retail vs. Wholesale (2013E)
Global Luxury Market Breakdown by Segment (2012)
Global Personal Luxury Goods Market Breakdown by Sub-Segment (2012)
Global Jewellery Market Size (2000 vs. 2012)
Global Fine Jewellery Market Size (2000 vs. 2012)
Global Branded Fine Jewellery Market Size (2000 vs. 2012)
Global Luxury Jewellery Market Size (2007-2013E)
Gems & Jewellery Market Share by Countries (2012)
Global Luxury Cars Market Size (2010-2013E)
Global Luxury Cars Market Share by Region (2012)
Global Luxury Wines & Spirits Market (2010-2013E)
Growth in High-end Cognac Shipment by Quality Type (2012 over 2011)
Global Champagne Shipments by Volume (2006-2012)
Swiss Watch Export Revenues (2006-2012)
Composition of Swiss Watches - Units and Revenues by Material (2012)
Swiss Watch Market Exports by Region (2012)
Revenues of Major Swiss Watch exporting Countries (2012)
Major Swiss Watch Importing Countries (2012)
Global Luxury Goods Market Share by Geography (2012)
Local Currency Growth of Global Luxury Goods Market - Top 10 Countries (2012-13E)
Mainland China’s Luxury Goods Market Size (2008-2013E)
Number of Cities with Disposable Income Per Capita > RMB 17K and > 5M Population
Chinese Luxury Goods Consumers Break-up by Region (2012)
China Domestic Luxury Expenditure by Segments (2012)
Europe’s Luxury Goods Market Revenues (2010-2013E)
Share of Sales to Tourist vs. Domestic for European Major Countries (2013E)
Growth of HNIs’ Wealth and Population (2007-2012)
HNWI Population by Country (2011 vs. 2012)
Global GDP (2005-2012)
Global Internet Users (2000 vs. 2012)
Global Internet Penetration Rate by Region (2012)
LVMH’s Revenue Share by Business Segments (2012)
LVMH’s Revenue Share by Geographic Region (2012)
LVMH’s Revenues and Net Profit (2009-2012)
Hermes’ Revenue Share by Segment (2012)
Hermes’ Revenue Share by Geographic Region (2012)
Hermes International Revenues and Net Income (2009-2012)
RICHEMONT’s Revenue Share by Business Segments (FY13)
RICHEMONT’s Revenue Share by Geographic Region (FY13)
RICHEMONT Revenues (FY10-FY13)
Kering’s Revenue Share by Business Segments (2012)
Kering’s Revenue Share by Geographic Region (2012)
Kering’s Revenues and Net Income (2011-2012)
Global Luxury Goods Market Forecast (2012-2016E)

LIST OF TABLES

Global Volumes of Key Models in different Luxury Car Segments (2011-2012)
Y-O-Y Growth Rate by Category in China (2011-2012)
Sales Growth Comparison of Major Players in Luxury Goods Market
Comparison of Four Largest Luxury Goods Companies – Key Financials (2012)
Product Diversification Policy
Correlation Matrix
Model Summary – Coefficient of Determination
Regression Coefficients Output


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