Luxottica Australia Pty Ltd in Eyewear (Australia)

February 2014 | 4 pages | ID: L40ED7DB7EAEN
Euromonitor International Ltd

Abstracts

In February 2012, Luxottica announced the closure of 100 of its stores and its intention to add a further 50 stores to its OPSM network. This move effectively phased out its Budget Eyewear and Just Spectacles chains in an attempt to refocus consumers’ attention on eyewear as a medical necessity and counter cost-driven competition, particularly from budget optical shop Specsavers and mass merchandiser Big W’s “Vision” category.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Contact Lenses, Spectacles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Eyewear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Luxottica Australia Pty Ltd: Key Facts
Summary 2 Luxottica Australia Pty Ltd: Operational Indicators
Company Background
  Chart 1 Luxottica Australia Pty Ltd: OPSM in George Street, Sydney
Internet Strategy
Private Label
Summary 3 Luxottica Australia Pty Ltd: Private Label Portfolio
Competitive Positioning