Aurum BV in Personal Accessories (Netherlands)
The main objective of the company for the Netherlands is to consolidate the brand. The player plans further watch extensions and the introduction of special editions aimed to trigger consumer curiosity and stimulate more frequent product purchases. In addition to the Netherlands, its brand Dutch Forces also intends to gain a presence abroad aided by its internet retailing tool but through distribution agreements at the beginning in other countries in Europe.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Bags and Luggage, Jewellery, Watches, Writing Instruments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Personal Accessories market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Aurum BV: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Aurum BV: Competitive Position 2012
Key Facts
Summary 1 Aurum BV: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Aurum BV: Competitive Position 2012