Refrigeration Appliances - Morocco
The growth in retail volume sales was driven by the positive macroeconomic situation of the country as well as replacement purchases encouraged by innovation, promotions and easy access to credit during religious holidays.
Euromonitor International's Refrigeration Appliances in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Automatic Tumble Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-In Dishwashers, Built-In Hobs, Built-In Home Laundry Appliances, Built-In Large Cooking Appliances, Built-In Microwaves, Built-In Refrigeration Appliances, Cooker Hoods, Cookers, Electric Wine Coolers/Chillers, Freestanding Dishwashers, Freestanding Home Laundry Appliances, Freestanding Large Cooking Appliances, Freestanding Microwaves, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges, Other Home Laundry Appliances, Ovens, Range Cookers, Semi-Automatic Washing Machines.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Refrigeration Appliances in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Automatic Tumble Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-In Dishwashers, Built-In Hobs, Built-In Home Laundry Appliances, Built-In Large Cooking Appliances, Built-In Microwaves, Built-In Refrigeration Appliances, Cooker Hoods, Cookers, Electric Wine Coolers/Chillers, Freestanding Dishwashers, Freestanding Home Laundry Appliances, Freestanding Large Cooking Appliances, Freestanding Microwaves, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges, Other Home Laundry Appliances, Ovens, Range Cookers, Semi-Automatic Washing Machines.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Refrigeration Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Refrigeration Appliances in Morocco
Euromonitor International
March 2011
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Refrigeration Appliances by Category: Volume 2005-2010
Table 2 Sales of Refrigeration Appliances by Category: Value 2005-2010
Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2005-2010
Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2005-2010
Table 5 Sales of Electric Wine Coolers/Chillers by Format: % Breakdown 2005-2010
Table 6 Sales of Freezers by Format: % Breakdown 2005-2010
Table 7 Sales of Freezers by Volume Capacity: % Breakdown 2005-2010
Table 8 Sales of Fridge Freezers by Format: % Breakdown 2005-2010
Table 9 Sales of Fridge Freezers by Static Vs Frost-Free: % Breakdown 2009-2010
Table 10 Sales of Fridge Freezers by Volume Capacity: % Breakdown 2005-2010
Table 11 Sales of Fridges by Format: % Breakdown 2005-2010
Table 12 Sales of Fridges by Static Vs Frost-Free: % Breakdown 2009-2010
Table 13 Sales of Fridges by Volume Capacity: % Breakdown 2005-2010
Table 14 Company Shares of Refrigeration Appliances 2006-2010
Table 15 Brand Shares of Refrigeration Appliances 2007-2010
Table 16 Company Shares of Built-in Fridge Freezers 2006-2010
Table 17 Company Shares of Freestanding Fridge Freezers 2006-2010
Table 18 Company Shares of Built-in Fridges 2006-2010
Table 19 Company Shares of Freestanding Fridges 2006-2010
Table 20 Forecast Sales of Refrigeration Appliances by Category: Volume 2010-2015
Table 21 Forecast Sales of Refrigeration Appliances by Category: Value 2010-2015
Table 22 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2010-2015
Table 23 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2010-2015
Fagor Electrodomesticos, S Coop - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 1 Fagor Electrodomesticos, S Coop: Key Facts
Summary 2 Fagor Electrodomesticos, S Coop: Operational Indicators
Company Background
Production
Summary 3 Fagor Electrodomesticos, S Coop: Production Statistics 2010
Competitive Positioning
Summary 4 Fagor Electrodomesticos, S Coop: Competitive Position 2010
Lg Corp - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 5 LG Corp: Key Facts
Summary 6 LG Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 LG Corp: Competitive Position 2010
Manar SA - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 8 Manar SA: Key Facts
Summary 9 Manar SA: Operational Indicators
Company Background
Production
Summary 10 Manar SA: Production Statistics 2010
Competitive Positioning
Summary 11 Manar SA: Competitive Position 2010
Whirlpool Corp - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 12 Whirlpool Corp: Key Facts
Summary 13 Whirlpool Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 14 Whirlpool Corp: Competitive Position 2010
Executive Summary
Major Appliances Suffered Only Slightly From the Global Financial Crisis
Sales Promotions Coincide With Religious Holidays
Affordable Second Homes Boost the Demand for Consumer Appliances
the Grey Market Loses Ground To Modern Distribution Formats
Unit Prices Decrease Due To Lower Customs Duties
Key Trends and Developments
Access To Credit Drives Sales of Consumer Appliances in Morocco
Housing and Tourism Growth Boosts the Demand for Built-in Appliances
Economic Growth Stimulates Consumer Spending
Manufacturers and Distributors Discover A New Niche in Rural Areas
Market Indicators
Table 24 Household Penetration of Selected Total Stock Consumer Appliances by Category 2005-2010
Table 25 Replacement Cycles of Consumer Appliances by Category 2007-2010
Market Data
Table 26 Sales of Consumer Appliances by Category: Volume 2005-2010
Table 27 Sales of Consumer Appliances by Category: Value 2005-2010
Table 28 Sales of Consumer Appliances by Category: % Volume Growth 2005-2010
Table 29 Sales of Consumer Appliances by Category: % Value Growth 2005-2010
Table 30 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2005-2010
Table 31 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2005-2010
Table 32 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2005-2010
Table 33 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2005-2010
Table 34 Sales of Small Appliances by Category: Volume 2005-2010
Table 35 Sales of Small Appliances by Category: Value 2005-2010
Table 36 Sales of Small Appliances by Category: % Volume Growth 2005-2010
Table 37 Sales of Small Appliances by Category: % Value Growth 2005-2010
Table 38 Company Shares of Major Appliances 2006-2010
Table 39 Brand Shares of Major Appliances 2007-2010
Table 40 Company Shares of Small Appliances 2006-2010
Table 41 Brand Shares of Small Appliances 2007-2010
Table 42 Major Appliances by Distribution Format: % Breakdown 2005-2010
Table 43 Small Appliances by Distribution Format: % Breakdown 2005-2010
Table 44 Forecast Sales of Consumer Appliances by Category: Volume 2010-2015
Table 45 Forecast Sales of Consumer Appliances by Category: Value 2010-2015
Table 46 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
Table 48 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2010-2015
Table 49 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2010-2015
Table 50 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2010-2015
Table 51 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2010-2015
Table 52 Forecast Sales of Small Appliances by Category: Volume 2010-2015
Table 53 Forecast Sales of Small Appliances by Category: Value 2010-2015
Table 54 Forecast Sales of Small Appliances by Category: % Volume Growth 2010-2015
Table 55 Forecast Sales of Small Appliances by Category: % Value Growth 2010-2015
Definitions
Category and Subcategory Definitions
Distribution Definitions
Summary 15 Research Sources
Euromonitor International
March 2011
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Refrigeration Appliances by Category: Volume 2005-2010
Table 2 Sales of Refrigeration Appliances by Category: Value 2005-2010
Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2005-2010
Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2005-2010
Table 5 Sales of Electric Wine Coolers/Chillers by Format: % Breakdown 2005-2010
Table 6 Sales of Freezers by Format: % Breakdown 2005-2010
Table 7 Sales of Freezers by Volume Capacity: % Breakdown 2005-2010
Table 8 Sales of Fridge Freezers by Format: % Breakdown 2005-2010
Table 9 Sales of Fridge Freezers by Static Vs Frost-Free: % Breakdown 2009-2010
Table 10 Sales of Fridge Freezers by Volume Capacity: % Breakdown 2005-2010
Table 11 Sales of Fridges by Format: % Breakdown 2005-2010
Table 12 Sales of Fridges by Static Vs Frost-Free: % Breakdown 2009-2010
Table 13 Sales of Fridges by Volume Capacity: % Breakdown 2005-2010
Table 14 Company Shares of Refrigeration Appliances 2006-2010
Table 15 Brand Shares of Refrigeration Appliances 2007-2010
Table 16 Company Shares of Built-in Fridge Freezers 2006-2010
Table 17 Company Shares of Freestanding Fridge Freezers 2006-2010
Table 18 Company Shares of Built-in Fridges 2006-2010
Table 19 Company Shares of Freestanding Fridges 2006-2010
Table 20 Forecast Sales of Refrigeration Appliances by Category: Volume 2010-2015
Table 21 Forecast Sales of Refrigeration Appliances by Category: Value 2010-2015
Table 22 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2010-2015
Table 23 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2010-2015
Fagor Electrodomesticos, S Coop - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 1 Fagor Electrodomesticos, S Coop: Key Facts
Summary 2 Fagor Electrodomesticos, S Coop: Operational Indicators
Company Background
Production
Summary 3 Fagor Electrodomesticos, S Coop: Production Statistics 2010
Competitive Positioning
Summary 4 Fagor Electrodomesticos, S Coop: Competitive Position 2010
Lg Corp - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 5 LG Corp: Key Facts
Summary 6 LG Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 LG Corp: Competitive Position 2010
Manar SA - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 8 Manar SA: Key Facts
Summary 9 Manar SA: Operational Indicators
Company Background
Production
Summary 10 Manar SA: Production Statistics 2010
Competitive Positioning
Summary 11 Manar SA: Competitive Position 2010
Whirlpool Corp - Consumer Appliances - Morocco
Strategic Direction
Key Facts
Summary 12 Whirlpool Corp: Key Facts
Summary 13 Whirlpool Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 14 Whirlpool Corp: Competitive Position 2010
Executive Summary
Major Appliances Suffered Only Slightly From the Global Financial Crisis
Sales Promotions Coincide With Religious Holidays
Affordable Second Homes Boost the Demand for Consumer Appliances
the Grey Market Loses Ground To Modern Distribution Formats
Unit Prices Decrease Due To Lower Customs Duties
Key Trends and Developments
Access To Credit Drives Sales of Consumer Appliances in Morocco
Housing and Tourism Growth Boosts the Demand for Built-in Appliances
Economic Growth Stimulates Consumer Spending
Manufacturers and Distributors Discover A New Niche in Rural Areas
Market Indicators
Table 24 Household Penetration of Selected Total Stock Consumer Appliances by Category 2005-2010
Table 25 Replacement Cycles of Consumer Appliances by Category 2007-2010
Market Data
Table 26 Sales of Consumer Appliances by Category: Volume 2005-2010
Table 27 Sales of Consumer Appliances by Category: Value 2005-2010
Table 28 Sales of Consumer Appliances by Category: % Volume Growth 2005-2010
Table 29 Sales of Consumer Appliances by Category: % Value Growth 2005-2010
Table 30 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2005-2010
Table 31 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2005-2010
Table 32 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2005-2010
Table 33 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2005-2010
Table 34 Sales of Small Appliances by Category: Volume 2005-2010
Table 35 Sales of Small Appliances by Category: Value 2005-2010
Table 36 Sales of Small Appliances by Category: % Volume Growth 2005-2010
Table 37 Sales of Small Appliances by Category: % Value Growth 2005-2010
Table 38 Company Shares of Major Appliances 2006-2010
Table 39 Brand Shares of Major Appliances 2007-2010
Table 40 Company Shares of Small Appliances 2006-2010
Table 41 Brand Shares of Small Appliances 2007-2010
Table 42 Major Appliances by Distribution Format: % Breakdown 2005-2010
Table 43 Small Appliances by Distribution Format: % Breakdown 2005-2010
Table 44 Forecast Sales of Consumer Appliances by Category: Volume 2010-2015
Table 45 Forecast Sales of Consumer Appliances by Category: Value 2010-2015
Table 46 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
Table 48 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2010-2015
Table 49 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2010-2015
Table 50 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2010-2015
Table 51 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2010-2015
Table 52 Forecast Sales of Small Appliances by Category: Volume 2010-2015
Table 53 Forecast Sales of Small Appliances by Category: Value 2010-2015
Table 54 Forecast Sales of Small Appliances by Category: % Volume Growth 2010-2015
Table 55 Forecast Sales of Small Appliances by Category: % Value Growth 2010-2015
Definitions
Category and Subcategory Definitions
Distribution Definitions
Summary 15 Research Sources