Mobile Phones - Netherlands

August 2010 | 29 pages | ID: M151AA83BF0EN
Euromonitor International Ltd

Abstracts

Sales of mobile phones suffered slightly during 2009 as a result of the economic crisis, especially during the first half when volume sales declined on average by 10%. However, demand recuperated during the last quarter, ensuring a better result. As consumer confidence improved and manufacturers and retailers actively promoted latest generation phones, demand soared. Sales totalled 5.5 million units in 2009.

Euromonitor International's Mobile Phones in Netherlands report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Analogue Camcorders , Analogue Cameras , Digital Camcorders, Digital Cameras, E-Book, HD Camcorders, Other Portable Media Players, Photo Printers, Portable MP3 Players, Portable Multimedia Players, Portable Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Mobile Phones market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Mobile Phones in the Netherlands
Euromonitor International
August 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Despite Economic Slowdown Sales of Consumer Electronics Remain Steady
Shift Towards New Technology, Convenience and Higher Definition Sets Trend
Internet Retailing Wins Popularity in Consumer Electronics
Popularity of New Products Cannibalises Sales of Others
On-the-go Online Access and Downloading Expected To Impact Demand
Key Trends and Developments
Dutch Economy Falls in 2009 But Shows Gradual Recuperation for 2010
Quest for Luxury and Design Impacts Demand for New Products
Internet Increasingly Used To Purchase Products in Addition To Price Comparison and Sourcing Information
Rising Demand for Integrated Products With Connectivity
Specialist Retailers
  Summary 1 Leading Electronics and Appliances Specialist Retailers 2009
Market Data
  Table 1 Sales of Consumer Electronics by Category: Volume 2004-2009
  Table 2 Sales of Consumer Electronics by Category: Value 2004-2009
  Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2004-2009
  Table 4 Sales of Consumer Electronics by Category: % Value Growth 2004-2009
  Table 5 Consumer Electronics Company Shares 2005-2009
  Table 6 Consumer Electronics Brand Shares 2006-2009
  Table 7 Sales of Consumer Electronics by Distribution Format 2004-2009
  Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2009-2014
  Table 9 Forecast Sales of Consumer Electronics by Category: Value 2009-2014
  Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2009-2014
  Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2009-2014
Definitions
  Summary 2 Research Sources
Dexcom Holdings
Strategic Direction
Key Facts
  Summary 3 Dexcom Holdings: Key Facts
  Summary 4 Dexcom Holdings: Operational Indicators
Company Background
  Chart 1 Dexcom Holdings: Dixon's in The Hague
Private Label
Competitive Positioning
  Summary 5 Dexcom Holdings: Competitive Position 2009
Loewe Benelux
Strategic Direction
Key Facts
  Summary 6 Loewe Benelux: Key Facts
Company Background
Production
Competitive Positioning
  Summary 7 Loewe Benelux: Competitive Position 2009
Media Markt BV
Strategic Direction
Key Facts
  Summary 8 Media Markt BV: Key Facts
  Summary 9 Media Markt BV: Operational Indicators
Company Background
  Chart 2 Media Markt BV: Media Markt in The Hague
Private Label
  Summary 10 Media Markt BV: Private Label Portfolio
Competitive Positioning
  Summary 11 Media Markt BV: Competitive Position 2009
Tomtom International BV
Strategic Direction
Key Facts
  Summary 12 TomTom International BV: Key Facts
  Summary 13 TomTom International BV: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 14 TomTom International BV: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 12 Mobile Phones by Type of Contract: 2004-2009
  Table 13 Sales of Mobile Phones: Volume 2004-2009
  Table 14 Sales of Mobile Phones: Value 2004-2009
  Table 15 Sales of Mobile Phones: % Volume Growth 2004-2009
  Table 16 Sales of Mobile Phones: % Value Growth 2004-2009
  Table 17 Sales of Mobile Phones: Volume 2004-2009
  Table 18 Sales of Mobile Phones: Value 2004-2009
  Table 19 Sales of Mobile Phones: % Volume Growth 2004-2009
  Table 20 Sales of Mobile Phones: % Value Growth 2004-2009
  Table 21 Sales of Mobile Phones by Type 2004-2009
  Table 22 Mobile Phones Company Shares 2005-2009
  Table 23 Mobile Phones Brand Shares 2006-2009
  Table 24 Sales of Mobile Phones by Distribution Format 2004-2009
  Table 25 Forecast Sales of Mobile Phones: Volume 2009-2014
  Table 26 Forecast Sales of Mobile Phones: Value 2009-2014
  Table 27 Forecast Sales of Mobile Phones: % Volume Growth 2009-2014
  Table 28 Forecast Sales of Mobile Phones: % Value Growth 2009-2014