SSUP Group in Retailing (Thailand)

July 2013 | 3 pages | ID: S4308A098AFEN
Euromonitor International Ltd

Abstracts

SSUP Group concentrates on building its reputation and brand awareness by highlighting its own branded products. The company emphasised the speciality stores format in order to expand the reputation of its brands and distribution channel. However, retailing remains the core business of the company although recent developments show that the company entered the retail audit and brokerage business. The company also emphasised its corporate social responsibility by providing funds through the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 SSUP Group: Key Facts
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 2 SSUP Group: Competitive Position 2012