Reitan Servicehandel AS in Retailing (Norway)

March 2013 | 4 pages | ID: RFF0D32496DEN
Euromonitor International Ltd

Abstracts

Reitan Servicehandel AS would like to be known as Scandinavia’s most value driven company. Its main strategy in 2012 is to increase profitability by streamlining its retail concept in order to make the chain more cost effective. The company plans to continue expanding in Norway and aims to be the largest, best and leading convenience retailer, not only in Norway but also in Europe.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Reitan Servicehandel AS: Key Facts
Summary 2 Reitan Servicehandel AS: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Reitan Servicehandel AS: Competitive Position 2012