Rakuten Inc in Retailing (Japan)
Rakuten underwent restructuring in 2016, with this not only seeing the company exit some non-core operations but also introduce a new organisational structure that aims to offer each subsidiary more flexibility in its development. The company's 2020 Vision strategy is meanwhile based on three core principles: strong, smart and speed. The company is expected to focus on offering maximum convenience and ease of use within internet retailing, with a particular focus on mobile-optimisation. The comp...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Company Background
Digital Strategy
Summary 1 Rakuten Inc: Share of Sales Generated by Internet Retailing 2014-2016
Competitive Positioning
Summary 2 Rakuten Inc: Competitive Position 2016
Company Background
Digital Strategy
Summary 1 Rakuten Inc: Share of Sales Generated by Internet Retailing 2014-2016
Competitive Positioning
Summary 2 Rakuten Inc: Competitive Position 2016