Preunic SA in Retailing (Chile)
Preunic has been able to position itself as a leader through constant innovation, not only through the constant expansion of its catalogue but also focusing its efforts on improving its consumers’ experience. By 2012, the company had completed the process of remodelling its stores, a strategy it commenced in 2010. It also began evaluating the implementation of a system of enabling its consumers to make purchases via the internet.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Non-Store Retailing, Store-based Retailing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Preunic SA: Key Facts
Summary 2 Preunic SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Preunic SA: Private Label Portfolio
Competitive Positioning
Summary 4 Preunic SA: Competitive Position 2012
Key Facts
Summary 1 Preunic SA: Key Facts
Summary 2 Preunic SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Summary 3 Preunic SA: Private Label Portfolio
Competitive Positioning
Summary 4 Preunic SA: Competitive Position 2012