BreadTalk Pte Ltd in Retailing (Singapore)

January 2016 | 2 pages | ID: B7B01212810EN
Euromonitor International Ltd

Abstracts

BreadTalk is expected to focus on growing the breadth and depth of its brand equity, as well as enhancing customer experience by aligning with what they want. As well as attempting to increase its presence in Singapore and other core markets such as Hong Kong and China, it will also focus on growing its portfolio of proprietary brands and franchise network in other overseas markets.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Company Background
Digital Strategy
Competitive Positioning
  Summary 1 BreadTalk Pte Ltd: Competitive Position 2015