Ardagh Glass Germany GmbH in Packaging Industry (Germany)

June 2015 | 2 pages | ID: AC1F9D76910EN
Euromonitor International Ltd

Abstracts

As Ardagh Glass GmbH is the German subsidiary of the large multinational packaging company Ardagh Packaging Group, which is based in Ireland, the German subsidiary’s strategy also has to be seen in an international context. In Germany, the clear focus of all strategic considerations was on a high degree of capacity utilisation in order to meet the challenges of higher prices for commodities and energy on the one hand, and the declining value and volume sales of glass on the other hand.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Contents

Strategic Direction
Key Facts
Summary 1 Ardagh Glass GmbH: Key Facts
Summary 2 Ardagh Glass GmbH: Operational Indicators
Company Background
Production
Summary 3 Major End-use Markets for Ardagh Glass GmbH by Pack Type 2013
Competitive Positioning