Assessment of the Indian Washing Machine Market 2014

Date: May 5, 2014
Pages: 30
Price:
US$ 800.00
Publisher: Smart Research Insights
Report type: Strategic Report
Delivery: E-mail Delivery (PDF), Hard Copy Mail Delivery, CD-ROM Mail Delivery
ID: AADA2A0C6ECEN
Leaflet:

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Assessment of the Indian Washing Machine Market 2014
The improving living standards have made home washing machines an essential consumer good in the Indian market. The changing environmental dynamics, urbanization and rising income levels are driving the growth of this segment that was once inhibited by the high price point. The number of middle-class households is expected to rise to 53.3 million by 2015, and 113.8 million by 2025, the segment presents a huge potential for the washing machine market.

The presence of various multinational companies has increased the growth potential for the market, as these players are focusing on building capabilities in the Indian market. The leading global players are gaining on the Indian players that are struggling to match the technological innovations. Player are now focusing on improving their products at various price points to provide consumers with affordable varieties.

Why should the report be purchased?

The report ‘’Growing Indian Washing Machine Market 2014” highlights key drivers of and trends emerging in the Indian Washing Machine Market. Initiatives and performance of key players including Voltas, Blue Star, LG, Samsung, Hitachi, Electrolux etc. has been presented. The current market scenario and future prospects of the sector has also been examined. The report also highlights the communication and advertising approach of the players. The report contains latest industry leaders verbatim.

Research methodology and delivery time

Smart Research Insights has conducted in depth secondary research to arrive at key insights. Data collected from key public industry sources has been scanned and analyzed impartially to present a clear picture of the industry. All recent developments which impact the sector dynamics have been captured and used to support the research hypothesis.

The report is available as single-site single-user license. The delivery time for the electronic version of the report is 3 business days as each copy undergoes thorough quality check and is updated with the most recent information available. The delivery time for hard copies is approximately 5 business days, as each hard copy is custom printed for the client.

About Smart Research Insights (SRI)

SRI is a research organization specializing in industry research reports and custom research. Our team of dedicated researchers with rich experience across industry segments focuses on delivering high quality analysis. Undertaking in-depth secondary research we arrive at key insights, which are supported by data that has been analyzed impartially to present a clear picture of the industry. All recent developments and industry opinions which impact the sector dynamics are captured and used to support the research hypothesis.
1. MARKET OVERVIEW

1.1 Current Status
1.2 Performance

2. TRENDS & DRIVERS

3. INDUSTRY CHALLENGES

4. COMPETITIVE LANDSCAPE

4.1 Whirlpool
4.2 LG Electronics India Pvt. Ltd.
4.3 AB Electrolux
4.4 IFB
4.5 Samsung
4.6 Videocon

5. ESSENTIALS OF BRAND BUILDING IN THE CATEGORY

5.1 Communication/Advertising approach employed by leading players

6. FUTURE OUTLOOK

7. RESEARCH METHODOLOGY

8. ABOUT SMART RESEARCH INSIGHTS

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Assessment of the Indian Washing Machine Market 2014
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