Oriflame Vietnam Ltd in Beauty and Personal Care (Vietnam)

May 2017 | 2 pages | ID: OF7D46E783EEN
Euromonitor International Ltd

Abstracts

Although the company encountered some difficulties due to government policy that limited direct selling businesses over the last two years of the review period, thanks to dynamic marketing activities and a strong brand name in Vietnam, Oriflame Vietnam Co Ltd started to recover in most beauty and personal care categories. In the future, company aims to develop new high-quality products focus on improving relationships with consumers to strengthen its position in the market.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Oriflame Vietnam Ltd: Key Facts
Competitive Positioning
  Summary 2 Oriflame Vietnam Ltd: Competitive Position 2016