Tea in Vietnam

Date: October 3, 2014
Pages: 23
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: T720F67B09DEN
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Tea in Vietnam

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In 2013, tea registered retail current value growth of 8%, which was more than one percentage point higher than in 2012. Despite the poor economy in Vietnam, the category still enjoyed healthy growth thanks to stable demand for tea from Vietnamese consumers. Drinking tea is part of Vietnamese culture, with tea being popular across all age groups. Furthermore, the increase in unit prices, as well as the higher living standards has resulted in higher consumption of premium products. As a result,...

Euromonitor International's Tea in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Retail Sales of Tea by Category: Volume 2008-2013
  Table 2 Retail Sales of Tea by Category: Value 2008-2013
  Table 3 Retail Sales of Tea by Category: % Volume Growth 2008-2013
  Table 4 Retail Sales of Tea by Category: % Value Growth 2008-2013
  Table 5 Retail Sales of Tea by Standard Vs Pods: % Value 2008-2013
  Table 6 NBO Company Shares of Tea: % Retail Value 2009-2013
  Table 7 LBN Brand Shares of Tea: % Retail Value 2010-2013
  Table 8 Forecast Retail Sales of Tea by Category: Volume 2013-2018
  Table 9 Forecast Retail Sales of Tea by Category: Value 2013-2018
  Table 10 Forecast Retail Sales of Tea by Category: % Volume Growth 2013-2018
  Table 11 Forecast Retail Sales of Tea by Category: % Value Growth 2013-2018
  Table 12 Forecast Retail Sales of Tea by Standard vs Pods: % Value 2013-2018
Vinatea - Vietnam National Tea Corp in Hot Drinks (vietnam)
Strategic Direction
Key Facts
Summary 1 Vinatea - Vietnam National Tea Corp: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Vinatea - Vietnam National Tea Corp: Competitive Position 2013
Executive Summary
Hot Drinks Recorded Lower Current Value Growth in 2013
Private Label Becomes More Popular
Tougher Competition in Hot Drinks Caused by New Product Launches
Modern Distribution Channels Record Strongest Value Growth Than
Hot Drinks Is Expected To Witness Stable Consumer Demand Over the Forecast Period
Key Trends and Developments
Demand Increases for Healthy Products in Hot Drinks
Private Label in Hot Drinks Gain More Awareness in 2013
Instant Products Become More Popular in 2013
Market Data
  Table 13 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2008-2013
  Table 14 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2008-2013
  Table 15 Retail Sales of Hot Drinks by Category: Volume 2008-2013
  Table 16 Retail Sales of Hot Drinks by Category: Value 2008-2013
  Table 17 Retail Sales of Hot Drinks by Category: % Volume Growth 2008-2013
  Table 18 Retail Sales of Hot Drinks by Category: % Value Growth 2008-2013
  Table 19 Foodservice Sales of Hot Drinks by Category: Volume 2008-2013
  Table 20 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2008-2013
  Table 21 Total Sales of Hot Drinks by Category: Total Volume 2008-2013
  Table 22 Total Sales of Hot Drinks by Category: % Total Volume Growth 2008-2013
  Table 23 NBO Company Shares of Hot Drinks: % Retail Value 2009-2013
  Table 24 LBN Brand Shares of Hot Drinks: % Retail Value 2010-2013
  Table 25 Retail Distribution of Hot Drinks by Format: % Volume 2008-2013
  Table 26 Retail Distribution of Hot Drinks by Format and Category: % Volume 2013
  Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2013-2018
  Table 28 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2013-2018
  Table 29 Forecast Retail Sales of Hot Drinks by Category: Volume 2013-2018
  Table 30 Forecast Retail Sales of Hot Drinks by Category: Value 2013-2018
  Table 31 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2013-2018
  Table 32 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2013-2018
  Table 33 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2013-2018
  Table 34 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2013-2018
  Table 35 Forecast Total Sales of Hot Drinks by Category: Total Volume 2013-2018
  Table 36 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2013-2018
Appendix
Production/import/export Data
  Table 37 Production of Hot Drinks by Category 2008-2013
Sources
Summary 3 Research Sources
RTD Tea in Vietnam US$ 900.00 Jun, 2014 · 31 pages
Hot Drinks in Vietnam to 2014 US$ 495.00 Oct, 2010 · 117 pages
Tea Market in Vietnam: Business Report 2014 US$ 1,160.00 Jul, 2014 · 70 pages
Processed Food Market in Vietnam US$ 800.00 Jun, 2009 · 45 pages
Vietnam Soft Drinks Review 2013 US$ 3,370.00 Dec, 2013 · 82 pages

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