Sports and Energy Drinks in Italy

Date: July 2, 2013
Pages: 48
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: S268DF48CA7EN
Leaflet:

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Sports and Energy Drinks in Italy
The most noticeable trend within sports and energy drinks in 2012 was the growing availability of energy drinks across different channels in Italy. These drinks are experiencing a favourable time in Italy, and are widely available in pubs, discos and cafés/bars, and becoming more popular in other channels, such as pharmacies. Italian consumers have been looking for energy drinks mainly in bars and nightclubs, as a mixer for alcoholic drinks or for direct consumption. However, as these products...

Euromonitor International's Sports and Energy Drinks in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sports and Energy Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Off-trade Sales of Sports and Energy Drinks by Category: Volume 2007-2012
  Table 2 Off-trade Sales of Sports and Energy Drinks by Category: Value 2007-2012
  Table 3 Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2007-2012
  Table 4 Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2007-2012
  Table 5 Leading Flavours for Sports and Energy Drinks: % Volume Breakdown 2007-2012
  Table 6 Company Shares of Sports and Energy Drinks by Off-trade Volume 2008-2012
  Table 7 Brand Shares of Sports and Energy Drinks by Off-trade Volume 2009-2012
  Table 8 Company Shares of Sports and Energy Drinks by Off-trade Value 2008-2012
  Table 9 Brand Shares of Sports and Energy Drinks by Off-trade Value 2009-2012
  Table 10 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Volume 2012-2017
  Table 11 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Value 2012-2017
  Table 12 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2012-2017
  Table 13 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2012-2017
Acqua Minerale San Benedetto SpA in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 1 Acqua Minerale San Benedetto SpA Key Facts
Summary 2 Acqua Minerale San Benedetto SpA Key Facts: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Acqua Minerale San Benedetto SpA: Competitive Position 2012
Coca-Cola Hbc Italia SRL in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 4 Coca-Cola HBC Italia Srl: Key Facts
Summary 5 Coca-Cola HBC Italia Srl: Operational Indicators
Company Background
Production
Summary 6 Coca-Cola HBC Italia Srl: Production Statistics 2012
Competitive Positioning
Summary 7 Coca-Cola HBC Italia Srl: Competitive Position 2012
Conserve Italia - Consorzio Cooperative Conserve Italia Scarl in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 8 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Key Facts
Summary 9 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Competitive Position 2012
Ferrarelle SpA in Soft Drinks (italy)
Strategic Direction
Key Facts
Summary 11 Ferrarelle SpA: Key Facts
Summary 12 Ferrarelle SpA: Operational Indicators
Company Background
Production
Summary 13 Ferrarelle SpA: Production Statistics 2012
Competitive Positioning
Summary 14 Ferrarelle SpA: Competitive Position 2012
Executive Summary
Soft Drinks Shows Minor Growth in 2012
the On-trade Channel Is Most Negatively Affected
Private Label Continues To Gain Ground
Supermarkets Continues To Account for the Majority of Off-trade Sales
Growth Set To Continue Over the Forecast Period
Key Trends and Developments
Soft Drinks Weathered 2012 Storm
the Shade of Sustainability in Soft Drinks in Italy
Traditional Soft Drinks Are the Key To Market Success
Face the Crisis With An Aperitif in the On-trade Channel
the Progress of Private Label in Soft Drinks
Market Data
  Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012
  Table 15 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012
  Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012
  Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012
  Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2012
  Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2012
  Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2012
  Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2012
  Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2007-2012
  Table 23 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2007-2012
  Table 24 Off-trade Sales of Soft Drinks by Category: Value 2007-2012
  Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2007-2012
  Table 26 Company Shares of Soft Drinks (RTD) by Total Volume 2008-2012
  Table 27 Brand Shares of Soft Drinks (RTD) by Total Volume 2009-2012
  Table 28 Company Shares of On-trade Soft Drinks (RTD) by Volume 2008-2012
  Table 29 Brand Shares of On-trade Soft Drinks (RTD) by Volume 2009-2012
  Table 30 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2012
  Table 31 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2009-2012
  Table 32 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2012
  Table 33 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2009-2012
  Table 34 Company Shares of Off-trade Soft Drinks by Value 2008-2012
  Table 35 Brand Shares of Off-trade Soft Drinks by Value 2009-2012
  Table 36 Penetration of Private Label (as sold) by Category by Volume 2007-2012
  Table 37 Penetration of Private Label by Category by Value 2007-2012
  Table 38 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2012
  Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2012-2017
  Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2012-2017
  Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2012-2017
  Table 43 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2012-2017
  Table 44 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2012-2017
  Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2012-2017
  Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2012-2017
Appendix
Fountain Sales in Italy
  Table 47 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
  Table 48 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
  Table 49 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2007-2012
  Table 50 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2007-2012
  Table 51 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
  Table 52 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
  Table 53 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2012-2017
  Table 54 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2012-2017
Sources
Summary 15 Research Sources
Macedonia Energy Drinks Category Profile 2013 US$ 794.00 Dec, 2013 · 40 pages
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Netherlands Energy Drinks Category Profile 2013 US$ 794.00 Dec, 2013 · 40 pages
Sweden Energy Drinks Category Profile 2013 US$ 794.00 Dec, 2013 · 40 pages

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