FLEX Equipos de Descanso SA in Home and Garden (Spain)

May 2015 | 2 pages | ID: F2DA8A34996EN
Euromonitor International Ltd

Abstracts

It is not expected that FLEX will change its current strategy. Following the acquisition of the US brand ES Kluft, which allowed FLEX to enter the US market, the company will continue to expand its premium brand Vi-Spring and consolidate its position within the luxury segment, not only in the US but also in Europe and Asia. In Spain, the company will continue to support the performance of its leading brand, Flex, via the launch of campaigns such as “Renueva tu colchón, renueva tu pasión” (Renew...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home and Garden market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 FLEX Equipos de Descanso SA: Key Facts
  Summary 2 FLEX Equipos de Descanso SA: Operational Indicators
Competitive Positioning
  Summary 3 FLEX Equipos de Descanso SA: Competitive Position 2014