CHILDWISE Monitor Report 2015 - Mobile Phones

Date: January 16, 2015
Pages: 31
Price:
US$ 450.00
Publisher: CHILDWISE
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: C8660E1E779EN
Leaflet:

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CHILDWISE Monitor Report 2015 - Mobile Phones
The CHILDWISE Monitor is a comprehensive annual report focused on children's and teenagers' media consumption, brand attitudes and key behaviour, now in its 21st year.  This year, nearly 2200 children aged 5-16 across the United Kingdom were interviewed in depth on a range of topics.

This report focuses on children's ownership and use of mobile phones
OVERVIEW AND SUMMARY

INTRODUCTION

Background to the report
Sample
Interview
Report Contents
About the children

CHILDREN AND THEIR MEDIA

MOBILE PHONES – SUMMARY

4.1 Ownership of mobile phones
4.2 Mobile phone usage
4.3 Mobile phone multi tasking
4.4 Mobile phone activities
4.5 Internet access via mobile phones
4.6 Phone payment methods and amount spent
4.7 Differences in phone use between subgroups

APPENDIX

About CHILDWISE
CHILDWISE product purchasing terms and conditions
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