Thailand Consumer Electronics Report Q3 2016

Date: June 8, 2016
Pages: 67
US$ 1,295.00
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: T4896E3D343EN

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Includes 3 FREE quarterly updates

BMI View: Thailand is both a large domestic market for consumer electronics devices and an important production centre for global industry, particularly with regards hard disk drive manufacture. After a difficult few years we believe Thai consumer electronics spending will return to growth in 2016, and then strengthen over the medium term, with a CAGR of 3.7% forecast for 2016-2020. Our core view for the medium term continues to be based on our positive assessment of household income trends in Thailand that will support a deepening of the market and expanding middle class, which could alleviate some price sensitivity, and offer volume growth opportunities in the context of relatively low device penetration rates in the PC and handset segments in Thailand.

Latest Updates And Industry Developments
  • Computer Hardware Sales: USD2.33bn in 2016 to USD2.87bn in 2020, a compound annual growth rate (CAGR) of 5.3%. After deferred spending in 2014 and 2015 there is significant growth potential as income profile strengthens from 2016, with personal device sales of notebooks and tablets expected to outperform.
  • AV Sales: USD1.37bn in 2016 to USD1.51bn in 2020, a CAGR of 2.5%. After contraction over 2012-2015, we expect a return to growth from 2016, but the market will not reach previous highs due to TV set price erosion and the digital camera market being on a lower trajectory due to the proliferation of smartphone ownership.
  • Handset Sales: USD3.27bn in 2016 to USD3.69bn in 2020, a CAGR of 3.1%. Handset spending growth forecast to pick-up in 2016, but decelerate over the medium term due to a depleted pool of potential smartphone first-time buyers which will see the upgrade growth engine diminish.
BMI Industry View
Consumer Electronics Market
Industry Forecast
Latest Updates
Structural Trends
  Table: Consumer Electronics Overview (Thailand 2014-2020)
Industry Risk Reward Index
  Table: Asia Pacific CE Risk/Reward Index, Q3 2016
Market Overview
  Table: PC Sales (Thailand 2014-2020)
  Table: Thailand PCs Per 100 Households - Breakdown By Device Type And Region, 2012-2014
AV Devices
  Table: AV Sales (Thailand 2014-2020)
Mobile Devices
  Table: Mobile Communications (Thailand 2014-2020)
Industry Trends And Developments
Electronics Trade
  Table: Emerging APAC Consumer Electronics (CE) Trade, 2010-2015
  Table: Thailand Consumer Electronics (CE) Trade, 2010-2015
Operational Risk And Government Policy
Industry Breakdown
  Table: Thailand Electronics Production Value Index
Regulatory Development
  Table: IT Regulatory Authority
Regulatory Developments
Competitive Landscape
  Table: Selected Electronics Retailers
  Table: Selected E-Commerce And Online Marketplaces
Consumer Electronics Vendors
  Table: Acer
  Table: Lenovo
  Table: Seagate
  Table: i-Mobile (Samart)
  Table: SiS Distribution
Demographic Forecast
  Table: Population Headline Indicators (Thailand 1990-2025)
  Table: Key Population Ratios (Thailand 1990-2025)
  Table: Urban/Rural Population & Life Expectancy (Thailand 1990-2025)
  Table: Population By Age Group (Thailand 1990-2025)
  Table: Population By Age Group % (Thailand 1990-2025)
Industry Forecast Methodology
Sector-Specific Methodology
Risk/Reward Index Methodology
Sector-Specific Methodology
  Table: Consumer Electronics Risk/Reward Index Indicators
  Table: Weighting Of Indicators
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Thailand Consumer Electronics Report Q1 2016 US$ 1,295.00 Dec, 2015 · 67 pages
Thailand Consumer Electronics Report Q2 2016 US$ 1,295.00 Mar, 2016 · 63 pages
Thailand Consumer Electronics Report Q4 2016 US$ 1,295.00 Sep, 2016 · 63 pages

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