Oman Consumer Electronics Report Q4 2016

Date: September 14, 2016
Pages: 56
US$ 1,295.00
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: O2E4324B426EN

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Includes 3 FREE quarterly updates

BMI View: Oman's consumer electronics market has a weak outlook over the medium term as a result of approaching saturation in key device categories, especially smartphones, against a backdrop of economic uncertainty due to oil prices and the depletion of demographics as a growth driver. The market should continue to be lucrative in per capita terms on the basis of replacement spending, but we caution that the broad economic and demographic support that drove growth in the past five years will soften considerably over the forecast period. There is also downside should oil prices take another move lower and result in a forced rial devaluation, which we believe means Oman is the GCC market most vulnerable to oil market trends. Our core scenario is however for gradual economic recovery, and we expect this to underpin a device spending CAGR of 2.6% over 2016-2020.

Latest Updates And Industry Developments
  • Computer Hardware Sales: USD266mn in 2016 to USD280mn in 2020, at a compound annual growth rate (CAGR) of 1.2%. Outlook lowered in Q416 as a result of cannibalisation of tablet spending by smartphones, but still growth potential in hybrid notebooks and all-in-one desktops.
  • AV Sales: USD174mn in 2016 to USD189mn in 2020, at a CAGR of 2.0%. Flat-panel saturation and digital camera cannibalisation resulted in four consecutive annual declines in spending, but we envisage a modest return to growth as smart and Ultra HD sets trigger high-value upgrades.
  • Handset Sales: USD673mn in 2016 to USD764mn in 2020, at a CAGR of 3.2%. Approaching smartphone saturation means the boom is over in Oman, and there is downside to prices if the economy is weaker than expected.
BMI Industry View
Industry Forecast
Latest Updates
Structural Trends
  Table: Consumer Electronics Overview (Oman 2014-2020)
Industry Risk Reward Index
Industry Risk/Reward Index
  Table: Middle East And Africa Consumer Electronics Risk/Reward Index, Q4 2016
Market Overview
  Table: PC Sales (Oman 2014-2020)
AV Devices
  Table: AV Sales (Oman 2014-2020)
Mobile Handsets
  Table: Mobile Communications (Oman, 2014-2020)
Industry Trends And Developments
Electronics Trade
  Table: Middle East Consumer Electronics Trade, 2010-2015
  Table: Oman Consumer Electronics Trade, 2010-2015
Operational Risk And Government Policy
Industry Breakdown
Regulatory Development
  Table: Relevant Government Authorities
Competitive Landscape
Consumer Electronics Vendors - EMEA, 2015
  Table: Computer Hardware
  Table: TV Sets
  Table: Mobile Phones
Demographic Forecast
  Table: Population Headline Indicators (Oman 1990-2025)
  Table: Key Population Ratios (Oman 1990-2025)
  Table: Urban/Rural Population & Life Expectancy (Oman 1990-2025)
  Table: Population By Age Group (Oman 1990-2025)
  Table: Population By Age Group % (Oman 1990-2025)
Industry Forecast Methodology
Sector-Specific Methodology
Risk/Reward Index Methodology
Sector-Specific Methodology
  Table: Consumer Electronics Risk/Reward Index Indicators
  Table: Weighting Of Indicators
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Oman Consumer Electronics Report Q1 2016 US$ 1,295.00 Dec, 2015 · 58 pages
Oman Consumer Electronics Report Q3 2016 US$ 1,295.00 Jun, 2016 · 59 pages

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