Malaysia Consumer Electronics Report Q4 2015

Date: September 30, 2015
Pages: 72
US$ 1,295.00
Report type: Strategic Report
Delivery: Download
ID: M219897F085EN

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Includes 3 FREE quarterly updates

BMI View: We expect the Malaysian consumer electronics market will contract in US dollar terms in 2015 due to ringgit depreciation exacerbating existing market trends such as the smartphone and tablet slowdown after the initial rapid diffusion of ownership. However, from 2016 we expect relatively strong growth to return as declining device prices combined with strong economic performance, particularly broad based incomes growth, once again become the dominant trend. Meanwhile, increasing competition in the smartphone, tablet and flat-screen TV markets from Chinese vendors will ensure the market continues to deepen, but as the market becomes saturated intense price competition is expected to result in a squeeze on value growth and vendor margins. There is also downside risk due to uncertainties over the export market, particularly the potential for a hard landing in China.

Headline Expenditure Projections
  • Computer Hardware Sales: USD2.569bn in 2014 to USD2.317bn in 2015, a decline of 9.8% as the slowdown in the tablet market caused by core market saturation is exacerbated by the impact of ringgit depreciation, resulting in deferred purchases.
  • AV Sales: USD1.062bn in 2014 to USD1.000bn in 2015, a decrease of 5.8%. Although we again expect AV sales to contract, it should be noted that its performance relative to other market segments is expected to improve as the TV set and digital camera markets begin to stabilise after significant declines in recent years.
BMI Industry View
Consumer Electronics Market
Operational Risk
Industry Forecast
  Table: Consumer Electronics Overview (Malaysia 2013-2019)
Macroeconomic Forecasts
Economic Analysis
  Table: Economic Activity (Malaysia 2010-2019)
Industry Risk Reward Ratings
Industry Risk Reward Index
  Table: Asia CE Risk/Reward Index - Q415
Market Overview
  Table: PC Sales (Malaysia 2013-2019)
  Table: AV Sales (Malaysia 2013-2019)
Mobile Handsets
  Table: Mobile Communications (Malaysia 2013-2019)
Competitive Landscape
International Companies
  Table: Lenovo
  Table: Acer
  Table: Panasonic
Local Companies
  Table: Malaysian Pacific Industries
Industry Trends And Developments
  Table: Electronics Output, 2010-2019 (USDbn)
Regulatory Developments
  Table: Government Authorities
Demographic Forecast
  Table: Population Headline Indicators (Malaysia 1990-2025)
  Table: Key Population Ratios (Malaysia 1990-2025)
  Table: Urban/Rural Population & Life Expectancy (Malaysia 1990-2025)
  Table: Population By Age Group (Malaysia 1990-2025)
  Table: Population By Age Group % (Malaysia 1990-2025)
Industry Forecast Methodology
Sector-Specific Methodology
Risk/Reward Index Methodology
Sector-Specific Methodology
  Table: Consumer Electronics Risk/Reward Index Indicators
  Table: Weighting Of Indicators
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Malaysia Consumer Electronics Report Q1 2016 US$ 1,295.00 Dec, 2015 · 60 pages
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