[email protected] +44 20 8123 2220 (UK) +1 732 587 5005 (US) Contact Us | FAQ |

Impact of COVID-19 on the Global Cruise Industry: Hot Topic Brief - Issue 4

May 2020 | 22 pages | ID: I006BFF5997CEN

US$ 495.00

E-mail Delivery (PDF)

Download PDF Leaflet

Wire Transfer
Checkout Later
Need Help? Ask a Question
Impact of COVID-19 on the Global Cruise Industry: Hot Topic Brief - Issue 4


COVID-19, commonly referred to as the Coronavirus, is dominating headlines the world over. The travel & tourism sector is suffering significant disruption and the cruise industry is being greatly impacted.
Key Highlights
  • Domestic cruises may experience quicker recovery. American Cruise Lines has announced a strong increase in demand across its domestic portfolio of river and coastal cruises. The company said the bookings were due to the increased awareness of U.S. cruise options along with guests’ desire to support all-American businesses. This could start to indicate that some domestic voyages might not be hit as hard by the COVID-19 outbreak.
  • Suspension of the cruise industry has a far reaching economic impact. Shipbuilder Meyer Turku has said it had negotiations about temporary layoffs in the middle of March, which has since been compounded by the coronavirus pandemic. This will lead to the permanent layoff of 450 people and another 900 are affected by other measures.
  • The birth of “Generation C”. Jamaica’s tourism minister (a nation that benefits economically from the cruise industry) has described post-pandemic travelers as “Generation-C” and said the coronavirus crisis will change how destinations target this new breed of customers. The minister GEN-C travelers would not be defined by traditional demographics such as age and would need particular reassurance around the safety of the places they visit.
  • This report provides insight into the current state of play, offers a look at potential future scenarios and assesses the actions that cruise lines can take to mitigate the impact of COVID-19.
  • Gain an overview of the current global COVID-19 situation
  • Understand the impact that COVID-19 is having on the industry
  • Explore future industry scenarios
  • Assess possible mitigating actions
  • Compare key industry players' actions
Analyst’s Overview
Current COVID-19 Situation
Industry Impact
Future Scenarios
Actions to mitigate the impact of COVID-19


Carnival Corporation
Royal Caribbean
Norwegian Cruise Line
Virgin Voyages
American Cruise Lines
Bahamas Paradise Cruise Line

More Publications