Reckitt Benckiser Nederland BV in Home Care (Netherlands)

April 2016 | 2 pages | ID: R68A196F884EN
Euromonitor International Ltd

Abstracts

Reckitt Benckiser Nederland BV is expected to focus more on consumer health products and limit its development of home care products. Nonetheless, its presence in a wide variety of home care categories will allow it to try and achieve a broad basis for growth in the Netherlands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Reckitt Benckiser Nederland BV: Key Facts
  Summary 2 Reckitt Benckiser Nederland BV: Operational Indicators (global)
Competitive Positioning
  Summary 3 Reckitt Benckiser Nederland BV: Competitive Position 2015