Household Products in Brazil

Date: November 24, 2015
Pages: 36
Price:
US$ 350.00
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Publisher: MarketLine
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: H0345DF1678EN
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Household Products in Brazil
INTRODUCTION

Household Products in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Brazil household products market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

HIGHLIGHTS
  • The household products market consists of retail sales of air fresheners, dishwashing products, general purpose cleaners, textile washing products, paper products, insecticides, and other products including bleach, furniture and floor polish, shoe polish, toilet care products, and scouring products.
  • The Brazilian household products market had total revenues of $8.7bn in 2014, representing a compound annual growth rate (CAGR) of 7.4% between 2010 and 2014.
  • The past decade has seen half of the population progress to middle class style living standards, which is the main target audience for household product companies.
  • The textile washing products segment was the market's most lucrative in 2014, with total revenues of $3.2bn, equivalent to 36.3% of the market's overall value.
FEATURES
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household products market in Brazil
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household products market in Brazil
  • Leading company profiles reveal details of key household products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Brazil household products market with five year forecasts
  • Macroeconomic indicators provide insight into general trends within the Brazil economy
KEY QUESTIONS ANSWERED
  • What was the size of the Brazil household products market by value in 2014?
  • What will be the size of the Brazil household products market in 2019?
  • What factors are affecting the strength of competition in the Brazil household products market?
  • How has the market performed over the last five years?
  • Who are the top competitiors in Brazil's household products market?
Executive Summary
Market value
Market value forecast
Category segmentation
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Category segmentation
Geography segmentation
Market share
Market distribution
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Kimberly-Clark Corporation
Reckitt Benckiser Group plc
S.C. Johnson & Son, Inc.
Unilever
Macroeconomic Indicators
Country Data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
LIST OF TABLES

Table: Brazil household products market value: $ million, -
Table: Brazil household products market category segmentation: $ million,
Table: Brazil household products market geography segmentation: $ million,
Table: Brazil household products market share: % share, by value,
Table: Brazil household products market distribution: % share, by value,
Table: Brazil household products market value forecast: $ million, -
Table: Kimberly-Clark Corporation: key facts
Table: Kimberly-Clark Corporation: key financials ($)
Table: Kimberly-Clark Corporation: key financial ratios
Table: Reckitt Benckiser Group plc: key facts
Table: Reckitt Benckiser Group plc: key financials ($)
Table: Reckitt Benckiser Group plc: key financials (£)
Table: Reckitt Benckiser Group plc: key financial ratios
Table: S.C. Johnson & Son, Inc.: key facts
Table: Unilever: key facts
Table: Unilever: key financials ($)
Table: Unilever: key financials (€)
Table: Unilever: key financial ratios
Table: Brazil size of population (million), -
Table: Brazil gdp (constant prices, $ billion), -
Table: Brazil gdp (current prices, $ billion), -
Table: Brazil inflation, -
Table: Brazil consumer price index (absolute), -
Table: Brazil exchange rate, -
LIST OF FIGURES

Figure: Brazil household products market value: $ million, -
Figure: Brazil household products market category segmentation: % share, by value,
Figure: Brazil household products market geography segmentation: % share, by value,
Figure: Brazil household products market share: % share, by value,
Figure: Brazil household products market distribution: % share, by value,
Figure: Brazil household products market value forecast: $ million, -
Figure: Forces driving competition in the household products market in Brazil,
Figure: Drivers of buyer power in the household products market in Brazil,
Figure: Drivers of supplier power in the household products market in Brazil,
Figure: Factors influencing the likelihood of new entrants in the household products market in Brazil,
Figure: Factors influencing the threat of substitutes in the household products market in Brazil,
Figure: Drivers of degree of rivalry in the household products market in Brazil,
Figure: Kimberly-Clark Corporation: revenues & profitability
Figure: Kimberly-Clark Corporation: assets & liabilities
Figure: Reckitt Benckiser Group plc: revenues & profitability
Figure: Reckitt Benckiser Group plc: assets & liabilities
Figure: Unilever: revenues & profitability

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