The Global Beverage Forecast report published by Canadean provides essential information on the prospective trends of the beverage industry globally
There was good growth in total All Commercial Beverage consumption
Soft drinks was the fastest growing category and is set to remain that was over the forecast period
Within soft juice was the only category forecast to decline but this is set to improve over the forecast period
Diary drinks, hot drinks and alcoholic drinks all had similar growth rates but it looks as though dairy drinks will once again overtake alcoholic drinks volume over the course of the forecast period
The report offers a top line overview of All Commercial Beverage categories for all historical years and a five year forecast period. The report identifies the future trends and provides insight on the potential drivers of those trends as well as reflecting on the performance of the year gone.
REASONS TO BUY
Designed for clients who want to have an overview on the prospective trends of the global beverage market across the next five years. It is ideal for clients to gain an understanding of the upcoming market conditions in the beverage industry and how each individual category will be affected.
Data Horizon: 1999-2013A (Actual), 2014F-2019F (Forecast)
Measures: Volume (million litres), Population (millions), Litres Per Capita
Population Source: USCB; Local Statistics; Timetric Forecasts; Canadean
AFRICA: Nigeria, South Africa, Other Africa
ASIA: China, Hong Kong, India, Indonesia, Japan, Kazakhstan, Malaysia, Pakistan, Philippines,
Singapore, South Korea, Taiwan, Thailand, Vietnam, Other Asia
AUSTRALASIA: Australia, New Zealand, Other Australasia
EAST EUROPE: Belarus, Bosnia-Herzegovina, Bulgaria, Croatia, Czech Republic, Estonia, Hungary,
Latvia, Lithuania, Macedonia, Poland, Romania, Russia, Serbia, Slovak Republic, Slovenia, Turkey,
Ukraine, Other East Europe
LATIN AMERICA: Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica,
Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay,
Venezuela, Other Latin America
MIDDLE EAST and NORTH AFRICA (MENA): Bahrain, Egypt, Iran, Jordan, Kuwait, Lebanon, Oman, Saudi Arabia,
Qatar, Tunisia, United Arab Emirates, Other MENA
NORTH AMERICA: Canada, United States of America
WEST EUROPE: Austria, Belgium, Denmark, Finland, France, Germany, Greece, (Republic of)
Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom,
Other West Europe
For regions where it has not been possible to generate total market volumes by profiling each
individual country, we have taken a value judgement to arrive at a balancing “Others” figure.
This is recorded as a separate entity, specific to the Region to which it belongs
Main beverage category groups: Soft (standard), Soft (extended), Beer, Spirits (standard),
Spirits (extended) and Wines.
Individual beverage categories within each main group are as follows:
Soft (standard): Packaged Water, Carbonates, Juice (100% pure juice), Nectars (products
with a 25-99% juice content), Still Drinks (<25% juice content), Squash/Syrups, Fruit Powders,
Iced/Ready To Drink (RTD) Tea, Iced/Ready To Drink (RTD) Coffee, Sports Drinks,
Energy Drinks. Packaged Water excludes all water sold in large containers of >10 litres
Soft (extended): Bulk/HOD Water, White Milk, Flavored Milk, Soymilk, Drinking Yogurt,
Fermented Milk, Evaporated Milk, Condensed Milk, Grain Nut Rice and Seed Milk Alternative Drinks,
Hot Coffee, Hot Tea
Beer: Beer, Sorghum Beer and Cider
Spirits (standard): Spirits (excludes Fortified Wine and Flavored Alcoholic Beverages (FABs))
Spirits (extended): Flavored Alcoholic Beverages (FABs), Fortified Wine, Rice Wine and Sake
Wines: Wine (Still and Sparkling combined)
Canadean’s Global Beverage Forecasts March 2014 identifies promising areas for future growth, in terms of innovative products and lucrative geographies, giving you the upper hand over your competitors. You will secure a proper understanding of shifting market dynamics which will enable you to amend your business plans accordingly to allow maximum sales. You will gain an explicit understanding of the relationship between key drivers of consumer demand in the Global beverage market enabling you to indentify the key areas in which you want to compete in the future.
Additional report highlights:
- Coffee products are fairly mature however there has been promising signs of growth by utilising new distribution channels such as coffee lounges and premix vending machines.
- Health awareness and concerns have impacted the consumption patterns in a number of key markets in recent years for example sports drinks in Vietnam grew by 35%.
- Packaged and Bulk water products and services are seeing an increase in regions such as Eastern Europe due to the lower quality of tap water.
The material was prepared in April, 2014.