Germany Cider Market Insights Report 2016

Date: November 30, 2016
Pages: 71
Price:
US$ 1,755.00 US$ 1,491.75
Offer valid until March 3, 2017!
License [?]:
Publisher: GlobalData
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: GD661AC835BEN
Leaflet:

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SUMMARY

Growth of cider was driven by the flavored cider segment in 2015. Smaller sizes became more popular in 2015, largely due to the increasing popularity of flavored ciders and international products, which are often packed in smaller formats. Trends seen in beer also became influential in the cider category in 2015. Alcohol free variants grew ahead of the category, flavored cider and mixes became more popular and 33cl glass bottles and metal cans increased in share.

KEY FINDINGS
  • Pear cider also saw positive growth, while volumes for seasonal cider remained flat.
  • Private labels saw a decline as consumers moved away from low cost brands, preferring instead to purchase cider of higher quality in smaller packaging.
  • Smaller packaging and the popularity of flavored cider drove growth for the mainstream and premium segment
SYNOPSIS

Canadean's Germany Cider Market Insights 2015 Report provides a complete overview of the Germany cider industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook. Covering total market (on and off-premise) the report details:
  • 2011-2015 actual detailed cider consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts
  • Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016
  • Value by distribution channel 2011-2015, with 2016 forecasts
    • 2014-2016 selected on%li%/off-premise retail prices
  • Details of key cider new product launches in 2015 by company
  • Overview of the competitive landscape in the cider market, with analysis of key company performance
  • Insightful and valuable analysis of the drivers behind both current and emerging trends in the cider market
  • Data is also available in excel format
REASONS TO BUY
  • Gain in-depth understanding of the dynamics and structure of the Germany cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning
  • Evaluate the current emerging trends and future growth opportunities in the Germany cider market to support your brand development and marketing initiatives
  • Compare and track the performance of brands and brewers to develop a competitive advantage
  • Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability
  • Identify how brewers can capitalize on current consumer trends and increase brand volume and profit by expanding operations into new areas such as cider
  • Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company
  • Use our new powerpoint add-on to quickly absorb a succinct summary of the key trends in the Germany cider market
  • View a selection of the key 2015 product launches and identify competitor activity and product innovation and differentiation prospects
1 DATA REVISIONS SUMMARY

2 MARKET CONTEXT

2.1 Market Parameters Tables
2.2 Legislation and Taxation Tables

3 MARKET UPDATE

3.1 New Products and Photo Shots
3.2 Cider Pricing Tables
3.3 Cider Data Tables

4 BREWER PROFILES

5 APPENDIX

5.1 Disclaimer
5.2 Methodology, Wisdom Attributes and Product Definitions
5.3 Map

LIST OF TABLES

Table 1: Data Revisions Summary
Table 2: Germany Population Size and Growth, 1987-2018F
Table 3: West Europe Population Size and Growth, 2005-2016F
Table 4: Germany Economic Indicators, 2007-2017F
Table 5: West Europe Commercial Beverage Consumption - Per Capita, 2005-2016F
Table 6: West Europe Commercial Beverage Consumption - Per Capita % Share, 2005-2016F
Table 7: West Europe Commercial Beverage Consumption - Per Capita Growth, 2006-2016F
Table 8: Taxation Base
Table 9: Historical Excise Rates of Cider
Table 10: Legal controls on Beer
Table 11: Tax Burden on Cider
Table 12: Cider Key Facts
Table 13: Cider Market Valuation (Local Currency), 2014-2016F
Table 14: Trade Margin Build-Up Model
Table 15: Selected Consumer Cider Prices: On-Premise, 2014-2016
Table 16: Selected Consumer Cider Prices: Off-Premise, 2014-2016
Table 17: Average Beverage Consumption - Liters of Pure Alcohol (LPA) Per Capita, 2005-2016F
Table 18: Cider Production/Trade/Consumption 000 HL, 2005-2016F
Table 19: Cider Production/Trade/Consumption - Growth, 2005-2016F
Table 20: Consumption of FABs and Cider (000 HL), 2005-2016F
Table 21: Cider Market Valuation (Local Currency), 2014-2016F
Table 22: Cider Consumption by Local Definition, 2012-2016F
Table 23: Cider Consumption by Standard Price Segmentation, 2012-2016F
Table 24: Cider Consumption by Alcoholic Strength, 2012-2016F
Table 25: Cider Consumption by Type, 2012-2016F
Table 26: Cider Consumption by Geographic Scope, 2012-2016F
Table 27: Cider All Trademarks, 2011-2015
Table 28: Cider Brands by Local Definition, 2011-2015
Table 29: Cider Brands by Standard Price Segment, 2011-2015
Table 30: Cider Brands by Alcoholic Strength, 2011-2015
Table 31: Cider Brands by Type, 2011-2015
Table 32: Imported Brands by Origin, 2011-2015
Table 33: Cider Private Label Brands, 2011-2015
Table 34: Cider Trademark Owners, 2011-2015
Table 35: Cider Local Operators, 2011-2015
Table 36: Cider leading Brewers/Importers, 2011-2015
Table 37: Cider Consumption by Pack Mix: Refillability/Pack/Size, 2012-2016F
Table 38: Cider Distribution: On vs. Off Premise, 2012-2016F
Table 39: Carlsberg Deutschland Brand Volumes 2014-2015
Table 40: Kelterei Heil OHG Brand Volumes 2011-2015
Table 41: Rapp's Kelterei GmbH Brand Volumes 2011-2015
Table 42: Kelterei Possmann KG Brand Volumes 2011-2015
Table 43: Kelterei Wilhelm Hoehl Brand Volumes 2011-2015

LIST OF FIGURES

Figure 1: Cider Leading Brewers/Importers, 2015
Figure 2: Cider Consumption by Pack Material/Type, 2015
Figure 3: Cider Distribution by Channel, 2015
Figure 4: Cider Consumption by Price Segment, 2015

COMPANIES MENTIONED

Kelterei Possmann GmbH and Co KG
Rapp's Kelterei GmbH
Kelterei Heil OHG
Kelterei Wilhelm Höhl Hochstadt GmbH and Co KG
Heineken Deutschland GmbH
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