Emerging Food and Drinks Markets in Latin America: Fast Growth and Maturing Countries and Product Markets

Date: June 22, 2010
Pages: 137
Price:
US$ 2,875.00
Publisher: Business Insights
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: E328190EBDBEN
Leaflet:

Download PDF Leaflet

Emerging Food and Drinks Markets in Latin America: Fast Growth and Maturing Countries and Product Markets
Latin America is experiencing wide scale demographic changes and unprecedented levels of urbanization. The region largely suffers from low per capita expenditure with many countries suffering wide scale poverty.

The report provides a scorecard that measures the most promising markets. Some of the top-rated countries are then explored in more depth, providing insight into the opportunities and risks in their food and drinks markets. ‘Emerging Food and Drinks Markets in Business Insights’ is a new management report published by Business Insights that assesses Latin America across 8 food and drinks metrics, including market size, market growth, per capita spend, population, market intensity, commercial infrastructure and social structures. Each market is rated for each individual metric and an overall score produced to allow a final ranking. Key countries are examined in depth to assess the risks and opportunities in their food and drinks markets.

This analysis has enabled Business Insights to analyse market attractiveness and maturity of 8 countries, in order to identity future growth opportunities and risks for food and drinks manufacturers.

Key features of this report
  • Gathers and analyzes the most recent data relating to 7 emerging food and drinks markets across 7 different metrics.
  • Uses market value data to analyze market size, growth and per capita spend on food and drinks in each country.
  • Analyses emerging markets in an overall scorecard, arriving at a list of the most attractive emerging food and drinks markets. Uses population, GNI, GDP and other indicators to come to the overall ranking in the scorecard.
  • Explores the top five ranked countries in depth, including regional and country-specific market drivers and key trends within the country's food and drinks market.
  • Examines the market value and growth of the dairy, soft drinks, savory snacks and bakery and cereals markets in each of the top five ranked countries in order to pinpoint key opportunities for manufacturers in each category.

Scope of this report
  • Provides an easy to understand ranking of 7 emerging food and drinks markets.
  • Provides insight to the food and drink manufacturer when deciding to enter a specific emerging food and drinks market.
  • Analyzes the key trends being followed in the top five emerging food and drinks markets.
  • Analyses the key market drivers of emerging regions and the top five emerging food and drinks market.
  • Analyses four specific food and drinks categories in the top five emerging food and drinks markets.

Key findings from this report
  • Latin America is experiencing wide scale demographic changes and unprecedented levels of urbanization. The region largely suffers from low per capita expenditure with many countries suffering wide scale poverty.
  • Regulatory rules tightened during the recession protect domestic producers and limit potential of new players who do not secure affiliations with local companies.
  • Much of Latin America is characterized by a relatively young age profiles. Younger consumers bring many demands but are receptive to new products and marketing, and will challenge traditions more readily.
  • Penetration of new technologies is increasing in Latin America but typically remains behind the western world.
  • Future market growth is expected to marginally trail that of current levels although by category it is a more positive picture.
  • Per capita expenditure growth is mixed throughout the region with pockets of strong growth expected (Peru, Uruguay) but also areas of slower growth in the more mature markets (Brazil and Mexico).

Key questions answered
  • What are the most attractive emerging food and drinks markets in Latin America?
  • What are the key market drivers in the most attractive emerging and mature food and drinks markets in Latin America?
  • Which food and drinks categories are most attractive in Latin America?
  • Which trends are most apparent in the most attractive emerging food and drinks markets in Latin America?
  • Which of the 8 countries present the most opportunity / risk for food and drinks manufacturers?
  • How are leading players in Latin America, driving growth and innovation in their particular categories?
  • What 7 metrics have been used in our analysis?
Emerging Food and Drinks Markets in Latin America
Executive summary
Macro overview
Country attractiveness
Category analysis

CHAPTER 1 INTRODUCTION

The aim of this report
Countries covered
Overall picture/overview
Country attractiveness - definitions and methodology
Clarification of specific metrics
Methodology for the scoring system
Category review/overview

CHAPTER 2 MACRO OVERVIEW

Summary
Introduction
Market drivers
Latin America – Retail landscape
By country
Economic landscape
Social demographic landscape
Technological landscape
Current market growth
Current category growth
Current per capita expenditure
Country overview
Argentina
Brazil
Chile
Colombia
Mexico
Peru
Uruguay
Venezuela
Common trends influencing the market
Health & wellness
Urbanization
Environment
Changing life roles
Saving time and convenience
Quality and value

CHAPTER 3 COUNTRY ATTRACTIVENESS

Summary
Introduction
Final country overview
The high scorers
Market intensity and size
Market growth and infrastructure
Population, per capita spend and social structures
Country analysis
Market maturity and attractiveness
Per capita spend versus population
Market size versus per capita spend on food and drinks
Growth of the food and drinks market versus per capita spend on food and drinks
Growth of the key food and drinks market versus market intensity
Market growth versus commercial infrastructure
Country analysis
Low risk, high market attractiveness
Low risk, low market attractiveness
High risk, low market attractiveness and high risk, high market attractiveness
Country analysis - Conclusions

CHAPTER 4 CATEGORY ANALYSIS

Summary
Introduction
Alcoholic drinks
Market size and growth
Per capita expenditure
Category size and growth
Retail distribution
Major players
Major brands
Soft drinks
Market size and growth
Per capita expenditure
Category growth and size
Market distribution
Major players
Major brands
Bakery & cereals
Market size and growth
Per capita expenditure
Category growth and size
Market distribution
Major Players
Dairy
Market size and growth
Per capita expenditure
Category growth and size
Market distribution
Major players
Confectionery
Market size and growth
Per capita expenditure
Category growth and size
Market distribution
Major players
Major brands
Savory snacks
Market size and growth
Per capita expenditure
Category growth and size
Market distribution
Major players

CHAPTER 5 CONCLUSIONS

Introduction
Country attractiveness
Market attractiveness
Risk versus reward
Category specific analysis
Alcoholic drinks
Soft drinks
Bakery and cereals
Dairy
Confectionery
Savory snacks
Index

LIST OF FIGURES

Figure 2.1: Gini coefficient by country (%), 2008
Figure 2.2: Overall share of retail channels in Latin America (%), 2003-8
Figure 2.3: Share of retail channels in Latin America by country (%), 2008
Figure 2.4: GDP ($bn), 2008 and GDP growth in Latin America (%), 2003-8
Figure 2.5: GDP per household ($bn), 2008 vs GDP per household growth in
Figure 2.6: Population in Latin America countries (m), 2008
Figure 2.7: Population growth in Latin America (%), 2003-8
Figure 2.8: Internet users as % of total population, 2008
Figure 2.9: Number of TV sets per 100 people in Latin America versus GDP, by country, 2003-8
Figure 2.10: Mobile phone ownership per 100 people in Latin America by country, 2008
Figure 2.11: Historic and forecast country market growth (%), 2003-13
Figure 2.12: Historic and forecast product market growth (%), 2003-13
Figure 2.13: Per capita expenditure ($), 2008 versus per capita expenditure growth (%), 2003-08
Figure 3.14: Population size versus per capita spend on key food and drinks ($), 2008
Figure 3.15: Food and drinks market size (score), 2008 versus per capita expenditure on food and drinks (score), 2008
Figure 3.16: Food and drinks market growth (score), 2003-2008, versus per capita expenditure on food and drinks (score), 2008
Figure 3.17: Food and drinks market growth (score), 2003-2008, versus market intensity (score), 2008
Figure 3.18: Market growth versus commercial infrastructure (%), 2008
Figure 3.19: Overall market risk versus reward, 2008
Figure 4.20: Alcoholic drinks market value by country ($m), 2008
Figure 4.21: Alcoholic drinks market value ($m), 2008, versus
Figure 4.22: Alcoholic drinks market value ($m) versus per capita expenditure ($), 2008
Figure 4.23: Alcoholic drinks per capita expenditure ($), 2008 versus market value CAGR (%), 2008-2013
Figure 4.24: Share of alcoholic drinks market value by category (%), 2005 and 2009
Figure 4.25: Alcoholic drinks category value ($m), 2008 versus category value CAGR (%), 2008- 2013
Figure 4.26: % share of alcoholic drinks distribution, 2008
Figure 4.27: Soft drinks market value by country ($m), 2008
Figure 4.28: Soft drinks market value ($m), 2008 versus CAGR (%), 2008-2013
Figure 4.29: Soft drinks market value ($m) versus per capita expenditure ($), 2008
Figure 4.30: Soft drinks per capita expenditure ($), 2008 versus market value CAGR (%), 2008- 2013
Figure 4.31: Share of soft drinks market value by category (%), 2005 and 2009
Figure 4.32: Soft drinks category value ($m), 2008 versus category value CAGR (%), 2008-2013
Figure 4.33: % share of soft drinks distribution, 2008
Figure 4.34: Bakery & cereals market value by country ($m), 2008
Figure 4.35: Bakery & cereals market value ($m), 2008 versus CAGR (%), 2008-2013
Figure 4.36: Bakery & cereals market value ($m) versus per capita expenditure ($), 2008
Figure 4.37: Bakery & cereals per capita expenditure ($), 2008 versus market value CAGR (%), 2008-2013
Figure 4.38: Share of bakery & cereals market value by category (%), 2005 and 2009
Figure 4.39: Bakery & cereals category value 2008, ($), versus category value CAGR 2008-13, (%)
Figure 4.40: % share of bakery and cereals distribution, 2008
Figure 4.41: Dairy market value by country ($m), 2008
Figure 4.42: Dairy market value ($m), 2008 versus CAGR (%), 2008-2013
Figure 4.43: Dairy market value ($m) versus per capita expenditure ($), 2008
Figure 4.44: Dairy per capita expenditure ($), 2008 versus market value CAGR (%), 2008-2013
Figure 4.45: Share of dairy market value by category (%), 2005 and 2009
Figure 4.46: % share of Dairy distribution, 2008
Figure 4.47: Confectionery market value by country ($m), 2008
Figure 4.48: Confectionery market value ($m), 2008 versus CAGR (%), 2008-2013
Figure 4.49: Confectionery market value ($m) versus per capita expenditure ($), 2008
Figure 4.50: Confectionery per capita expenditure ($), 2008 versus market value CAGR (%), 2008- 2013
Figure 4.51: Share of confectionery market value by category (%), 2005 and 2009
Figure 4.52: Confectionery category value ($m), 2008 versus category value CAGR (%), 2008- 2013
Figure 4.53: % share of confectionery distribution, 2008
Figure 4.54: Savory snacks market value, ($m), by country
Figure 4.55: Savory snacks market value ($m), 2008 versus CAGR (%), 2008-2013
Figure 4.56: Savory snacks market value, ($m) versus per capita
Figure 4.57: Savory snacks per capita expenditure ($), 2008 versus market value CAGR (%), 2008-2013
Figure 4.58: Share of savory snacks market value by category (%), 2005 and 2009
Figure 4.59: Savory snacks category value ($m), 2008 versus category value CAGR (%), 2008- 2013
Figure 4.60: % share of savory snacks distribution, 2008

LIST OF TABLES

Table 1.1: Table metrics and their weightings
Table 3.2: Final country rankings
Table 4.3: Share of the alcoholic drinks market by company (%), 2008
Table 4.4: Alcoholic drinks major brands (%), 2008
Table 4.5: Soft drinks major players (%), 2008
Table 4.6: Soft drinks major brands (%), 2008
Table 4.7: Bakery & cereals major players (%), 2008
Table 4.8: Dairy major players (%), 2008
Table 4.9: Confectionery major players (%), 2008
Table 4.10: Savory snacks major players (%), 2008
Skip to top


Ask Your Question

Emerging Food and Drinks Markets in Latin America: Fast Growth and Maturing Countries and Product Markets
Company name*:
Contact person*:
Phone/fax*:
Email*:
Request invoice
Your enquiry:
Please click on a Check Box below to confirm you are not a robot: