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Computers and Peripherals in Nigeria

July 2023 | 20 pages | ID: C1162573A1FEN
Euromonitor International Ltd

US$ 990.00

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Despite population growth, computer and peripherals are expected to only register a marginal increase in volume sales in 2023. Continued high inflation, as well as a significant devaluation of the naira, is expected to reduce consumer purchasing power further. In particular, currency devaluation has made imported products such as computers and peripherals even more expensive. As a result, many consumers are expected to look to the second-hand market instead. That being said, laptops are expected...

Euromonitor International's Computers and Peripherals in Nigeria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers, Peripherals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Computers and Peripherals market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
COMPUTERS AND PERIPHERALS IN NIGERIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Marginal volume growth, as consumer purchasing power falls further
Hewlett-Packard dominates thanks to its major presence in laptops
Desktops and tablets fare worst
PROSPECTS AND OPPORTUNITIES
Positive outlook over forecast period
Continued demise for desktops and tablets
Credit arrangements such as Buy Now Pay Later bolsters volume sales
CATEGORY DATA
Table 1 Sales of Computers and Peripherals by Category: Volume 2018-2023
Table 2 Sales of Computers and Peripherals by Category: Value 2018-2023
Table 3 Sales of Computers and Peripherals by Category: % Volume Growth 2018-2023
Table 4 Sales of Computers and Peripherals by Category: % Value Growth 2018-2023
Table 5 Sales of Computers by Category: Business Volume 2018-2023
Table 6 Sales of Computers by Category: Business Value MSP 2018-2023
Table 7 Sales of Computers by Category: Business Volume Growth 2018-2023
Table 8 Sales of Computers by Category: Business Value MSP Growth 2018-2023
Table 9 NBO Company Shares of Computers and Peripherals: % Volume 2019-2023
Table 10 LBN Brand Shares of Computers and Peripherals: % Volume 2020-2023
Table 11 Distribution of Computers and Peripherals by Channel: % Volume 2018-2023
Table 12 Forecast Sales of Computers and Peripherals by Category: Volume 2023-2028
Table 13 Forecast Sales of Computers and Peripherals by Category: Value 2023-2028
Table 14 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2023-2028
Table 15 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2023-2028
Table 16 Forecast Sales of Computers by Category: Business Volume 2023-2028
Table 17 Forecast Sales of Computers by Category: Business Value MSP 2023-2028
Table 18 Forecast Sales of Computers by Category: Business Volume Growth 2023-2028
Table 19 Forecast Sales of Computers by Category: Business Value MSP Growth 2023-2028
CONSUMER ELECTRONICS IN NIGERIA
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 20 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 21 Sales of Consumer Electronics by Category: Value 2018-2023
Table 22 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 23 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 24 NBO Company Shares of Consumer Electronics: % Volume 2019-2023
Table 25 LBN Brand Shares of Consumer Electronics: % Volume 2020-2023
Table 26 Distribution of Consumer Electronics by Channel: % Volume 2018-2023
Table 27 Forecast Sales of Consumer Electronics by Category: Volume 2023-2028
Table 28 Forecast Sales of Consumer Electronics by Category: Value 2023-2028
Table 29 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2023-2028
Table 30 Forecast Sales of Consumer Electronics by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources


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