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Prepaid Card Category Drives Growth of Thai Card Industry, According to Timetric

09 Apr 2013 • by Natalie Aster

Thailand is an export-driven economy. Indeed, exports accounted for more than half of the nation’s GDP in 2011. The increasingly diversified manufacturing sector is one of the largest contributors to growth, followed by the travel tourism sector which accounted for approximately 6% of the country’s GDP in 2011.

According to the report “Emerging Opportunities in Thailand’s Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape” by Timetric, the card industry as a whole grew at a CAGR of 15.77% during the review period and is expected to post a CAGR of 5.96% over the forecast period. The growth was mainly driven by the prepaid card category, which recorded a CAGR of 28.84%, followed by the debit cards category which grew at a CAGR of 12.69%, and the charge and credit cards categories which grew at respective CAGRs of 7.02% and 5.91%.

Report Details:

Emerging Opportunities in Thailand’s Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape
Published: March, 2013
Pages: 84
Price: US$ 4,495.00

In volume terms, the industry grew at a CAGR of 15.77% during the review period, from 51.5 million cards in circulation in 2008 to 92.5 million cards in 2012. In value terms, the industry grew at a CAGR of 14.85% during the review period, from THB3.8 trillion (US$128.9 trillion) in 2008 to THB6.7 trillion (US$207.2 trillion) in 2012.

As customers become increasingly sophisticated, banks must differentiate their product offerings. Services such as internet banking are an attempt at this.

More information can be found in the report “Emerging Opportunities in Thailand’s Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape” by Timetric.

To order the report or ask for sample pages contact [email protected]

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