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New Comprehensive MarketLine Case Studies Now Avaialble at MarketPublishers.com

13 Apr 2012 • by Natalie Aster

LONDON - Market Publishers Ltd informs that new in-demand MarketLine case studies have been added to its catalogue.

Baker & McKenzie: The World's Largest Law Firm. Baker & McKenzie's expertise comprises international trade, financial restructuring, insolvency, M&A, tax, employment law, and intellectual property. What was the company’s fee income in 2011? How does the firm rank among other international law firms? How successful has its strategy of expansion outside the US been? The answers to these questions and more company-specific information are discussed in the study …

Deutsche Telekom: A leading telecommunication services provider on a global scale. With an 81.5% share of the fixed-line telecommunications market, Deutsche Telekom is the clear market leader in Germany. Its market share of 31.9% in the wireless telecommunications market also makes it the number one player. The report describes the company’s innovative products, business models, and significant acquisitions …

Benecol Case Study: A leader in cholesterol-reducing food. Benecol is a brand of cholesterol lowering food products owned by and is a trademark of Finnish company Raisio Group. The Benecol brand is unique to other functional foods in the market in that it is the only product that contains plant stanol esters. The case study examines the factors that have led to the growth of the Benecol brand …

Netflix Inc: Can it succeed in the UK? Netflix lost 800,000 subscribers in just three months after first announcing a price rise of up to 60% in July 2011 and then a break up of its different services. The company has a number of rivals in the UK which offer completely free content, such as on-demand streaming for television programs and sporting events. More data on the company’s activities can be found in the study …

Android: From Start-Up to the World's Leading Smartphone Platform. Mainly driven by a surging demand for smartphones, the mobile phone market has recently seen strong growth. Android, having exploited these opportunities better than its rivals, has established itself as the clear leader in terms of the number of devices using its operating system. The case study examines the ways of Android becoming the leading smartphone platform worldwide …

More new studies by the publisher can be found at MarketLine page.

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MarketPublishers, Ltd.
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