International Challenges and Opportunities for Clothing and Footwear Retailers16 Dec 2011 • by Natalie Aster
This briefing is the second in a series that examines international expansion by the world’s largest non-grocery retailers. The report looks at a number of issues facing clothing and footwear retailers as they shift their focus to emerging markets, ranging from domestic saturation to identifying tomorrow’s luxury markets. The focus of the research is on large international clothing and footwear retailers but consideration is also given to retailers from emerging markets.
Led by single-brand retailers such as Zara, C&A and H&M, international revenues are set to continue to grow as a proportion of total sales as many clothing brands reach saturation point in their domestic markets.
According to the newly published research report “International Challenges and Opportunities for Clothing and Footwear Retailers” by Euromonitor International Ltd, the world’s population is becoming both older and richer. Clothing retailers are strongly associated with certain demographic groups and it is difficult to reposition in an existing market. New markets allow this to happen.
International Challenges and Opportunities for Clothing and Footwear Retailers
Published: November 2011
Price: US$ 2,000.00
The study covers:
- detailed picture of the retailing market;
- pinpoint growth sectors and identify factors driving change;
- the competitive environment, the market’s major players and leading brands;
- five-year forecasts to assess how the market is predicted to develop.
More information can be found in the report “International Challenges and Opportunities for Clothing and Footwear Retailers” at Euromonitor International Ltd, page.
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