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Air Care - Ireland

July 2010 | 26 pages | ID: AFE9B9ACD3AEN
Euromonitor International Ltd

US$ 900.00

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As the Irish recession deepened in 2009, its impact on consumer confidence and spending has become increasingly apparent. Air care has tended to be amongst the best performing in home care, but 2009 brought a reversal in fortune with a 2% current value growth decline which compares starkly with a 2% current value CAGR over the review period. Changes have occurred as private label continues to see substantial gains, given both economic conditions driving interest in cheaper ranges and the...

Euromonitor International's Air Care in Ireland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Care industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Negative Market Movement Continues
Back To Basics Hurts Growth
Private Label Products Gain As Consumers Seek Lower Prices
Supermarkets/hypermarkets Maintains Its Hold
Economic Recovery in Sight
Key Trends and Developments
Recession Harms Home Care Further
Green Products on the Rise Overall, Despite A Slight Setback in 2009
Private Label Strengthens Its Position
A New Dawn for Discounters
Innovation Moves Towards the Abstract
Market Indicators
Table 1 Households 2004-2009
Market Data
Table 2 Sales of Home Care by Sector: Value 2004-2009
Table 3 Sales of Home Care by Sector: % Value Growth 2004-2009
Table 4 Home Care Company Shares 2005-2009
Table 5 Home Care Brand Shares 2006-2009
Table 6 Penetration of Private Label by Sector 2004-2009
Table 7 Sales of Home Care by Distribution Format: % Analysis 2004-2009
Table 8 Sales of Home Care by Sector and Distribution Format: % Analysis 2009
Table 9 Forecast Sales of Home Care by Sector: Value 2009-2014
Table 10 Forecast Sales of Home Care by Sector: % Value Growth 2009-2014
Definitions
Sources
Summary 1 Research Sources
Allegro Holdings Ltd
Strategic Direction
Key Facts
Summary 2 Allegro Holdings Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Allegro Holdings Ltd: Competitive Position 2009
Malone's of Dublin Ltd
Strategic Direction
Key Facts
Summary 4 Malone's of Dublin Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 Malone's of Dublin Ltd: Competitive Position 2009
Punch Industries Ltd
Strategic Direction
Key Facts
Summary 6 Punch industries Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Punch Industries Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 11 Sales of Air Care by Subsector: Value 2004-2009
Table 12 Sales of Air Care by Subsector: % Value Growth 2004-2009
Table 13 Battery Operated vs Plug-in Electric Air Fresheners: % Value Breakdown 2008-2009
Table 14 Air Care Fragrances Rankings by Value 2006-2009
Table 15 Air Care Company Shares 2005-2009
Table 16 Air Care Brand Shares 2006-2009
Table 17 Forecast Sales of Air Care by Subsector: Value 2009-2014
Table 18 Forecast Sales of Air Care by Subsector: % Value Growth 2009-2014


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