Varner-Gruppen AS in Apparel and Footwear (Norway)

April 2014 | 4 pages | ID: VD90B1C455AEN
Euromonitor International Ltd

Abstracts

Varner-Gruppen’s main strategy is to continue to be the leading apparel player in Norway on a global brand owner level. The company wants to continue to expand the number of outlets in the future by increasing around 10 stores per year. It also wishes to continue to be on top of new trends in fashion by offering exiting designs to further increase its values sales. The company will invest in promoting its brands Dressmann, Cubus, Carlings and Bik Bok as brands that offer value-for-money to...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Varner-Gruppen AS: Key Facts
Summary 2 Varner-Gruppen AS: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Varner-Gruppen AS: Competitive Position 2013
Retail Operations
Summary 4 Varner-Gruppen AS: Retail Operational Indicators
Internet Strategy
  Chart 1 Cubus (Varner-Gruppen) in Oslo
Production