Nike Inc in Apparel (Thailand)

July 2013 | 3 pages | ID: N472998770FEN
Euromonitor International Ltd

Abstracts

Nike Inc had no plans to open new outlets or develop internet retailing for Nike products in Thailand at the end of the review period. The company’s 26 Nike stores are focusing on urban customers and tourists. Nike aims to focus on product development in sports footwear in particular, as well as establish a stronger relationship with customers via social networking sites such as Facebook and Twitter.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Nike Inc: Key Facts
Company Background
  Chart 1 Nike Inc: Nike in The Emporium
Production
Competitive Positioning
Summary 2 Nike Inc: Competitive Position 2012
Internet Strategy