Levi Strauss France in Apparel (France)

September 2013 | 3 pages | ID: L4F32107794EN
Euromonitor International Ltd

Abstracts

Levis Strauss France faces a difficult time in its development in France, as in addition to growing production costs, there is increasing competition from retailers positioned in the economy segment, such as general apparel retailer Zara by Inditex, Industria de Diseno Textil. Still, the company maintains its sales and plans to achieve better visibility and brand value thanks to its three flagship stores in Paris, through the introduction of new products.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Levi Strauss France: Key Facts
Summary 2 Levi Strauss France: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Levi Strauss France: Competitive Position 2012
Internet Strategy