H&M Hennes & Mauritz AB in Apparel and Footwear (Mexico)

July 2014 | 3 pages | ID: H41029ACF98EN
Euromonitor International Ltd

Abstracts

H&M aims to replicate its international success in Mexico due to the increasing interest in fashion and apparel amongst Mexican consumers. The outstanding performance of the first flagship store in Mexico City in 2012 brought the company the confidence to plan the inauguration of more stores in coming years.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 H&M Hennes & Mauritz AB: Key Facts
Summary 2 H&M Hennes & Mauritz AB: Operational Indicators
Company Background
Competitive Positioning
Summary 3 H&M Hennes & Mauritz AB: Competitive Position 2013
Retail Operations
Summary 4 H&M Hennes & Mauritz AB: Retail Operational Indicators
Internet Strategy
Production