Helly Hansen AS in Apparel (Norway)

July 2013 | 3 pages | ID: HDD294E0180EN
Euromonitor International Ltd

Abstracts

Helly Hansen is aiming to contribute to the sustainability movement in apparel. The company wants to help to save oceans, mountains and forests and to minimise climate change. The ecological movement is the key tool for the company’s marketing campaigns and production strategies. Helly Hansen's production is of the highest quality and durability in order to not necessitate seasonal replacement. The company is aiming to continue offering premium sports clothing for different sports activities...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Helly Hansen AS: Key Facts
Summary 2 Helly Hansen AS: Operational Indicators
Company Background
  Chart 1 Helly Hansen AS: Helly Hansen in Oslo
Production
Competitive Positioning
Summary 3 Helly Hansen AS: Competitive Position 2012