adidas Chile Ltda in Apparel and Footwear (Chile)

May 2015 | 2 pages | ID: A164D1A6505EN
Euromonitor International Ltd

Abstracts

adidas Chile is expanding despite economic deceleration. During 2014, it opened more than 10 stores in the country, including one in the Costanera Center shopping centre in Santiago, which is the largest adidas store in South America. In terms of positioning, the company is focusing on football, running, and fashion, while with regards to customer service and distribution, the company is strengthening its e-commerce website and reinforcing its presence on the internet and on social networks.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Adidas Chile Ltda: Key Facts
Competitive Positioning
  Summary 2 Adidas Chile Ltda: Competitive Position 2014
Retail Operations
Internet Strategy