Mobile Internet: Market Research Report

February 2010 | 695 pages | ID: MA2024FFB3EEN
Global Industry Analysts, Inc

Abstracts

This report analyzes the worldwide markets for Mobile Internet in Millions (Number of Users).The report provides separate comprehensive analytics for US, Japan, Europe, China, India, Brazil and Rest of World.

Annual forecasts are provided for each region for the period 2006 through 2015.

The report profiles 50 companies including many key and niche players worldwide such as Apple, Inc., Google, Inc., Microsoft Corporation, Nokia Corporation, NTT DoCoMo Inc., Orange, T-Mobile USA, Vodafone Group Plc, and Yahoo! Inc.

Market data and analytics are derived from primary and secondary research.

Company profiles are mostly extracted from URL research and reported select online sources.

Contents

I.INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions and Scope of Study

II. EXECUTIVE SUMMARY

1.MARKET OVERVIEW

Advanced Devices & Innovative Applications to Fuel Growth
Key Highlights

Table 1. Global Mobile Internet Market (2009): Percentage Share Breakdown of Revenues for MMS/SMS, Entertainment, Advertisement/ Search, Enterprise Services, and Other Data Access (includes corresponding Graph/Chart)

Table 2. Worldwide Mobile Internet Traffic (2008-2010) (In TB/Month) (includes corresponding Graph/Chart)

Most Common Online Activities
Mobile Internet to Experience High Growth
Mobile Internet Market Shifts Focus to Mobile Computers
North America and Europe to Witness Growth in Mobile Broadband
BRIC Mobile Internet Subscriber Base to Witness Rapid Expansion

Table 3. Mobile Internet Usage in BRIC Countries (2008) (includes corresponding Graph/Chart)

Addressing Consumer Needs – Focus Area for Market Participants
Search Engine Utilization Increases
Light Users of Fixed-Line Internet Users – Open to Mobile Internet
Social Networking through Mobile Internet to Rise
Mobile Internet Advertisement Expenditure to Witness a Sharp Rise
Advanced Capabilities to Boost Demand for Smartphones
Internet Access – A Key Criteria for Mobile Phone Buyers
Mounting Demand for Mobile Internet Devices

Table 4. Global MID Market (2012): Percentage Share Breakdown of Unit Shipments for North America, Europe, Japan, Asia-Pacific, Latin America, and Middle East & Africa (includes corresponding Graph/Chart)

2.INDUSTRY COMPETITION

Leading Players
Mobile Handsets
Search Engines
Opera Mini Browser

Table 5. Mobile Internet Browser Market (2009): Percentage Share Breakdown of Web Traffic for Opera Mini, iPhone, Nokia, and Others (includes corresponding Graph/Chart)

3.PRODUCT OVERVIEW

Mobile Internet – An Introduction
Mobile Web Development
Mobile Applications
Standards
Mobile Internet Device
Constraints and Challenges
Compact Screen Size
Absence of Windows
Limited Navigation Flexibility
Restricted Web Page Accessibility
Slow Service
Compressed Pages
Absence of Cookies and JavaScript
Limited Message Size
Cost
Security
Interference
Technologies/Solutions Facilitating Mobile Internet
WiMAX
iNetVu Mobile Solutions

4.RECENT INDUSTRY ACTIVITY

Vodafone and Hutchison to Combine Australian Telecom Businesses
Flash to Acquire Unipier
STMicroelectronics and Ericsson to Set up Joint Venture
Ericsson to Deliver 3G Network Systems to Turkcell
Swisscom to Deploy Seamless Access Solution of 724 Solutions
SMART Deploys SurfKit Mobile Internet Platform
Cosmote Mobile to Take Over Zapp

2ERGO TAKES OVER WAPFLY TECHNOLOGIES

Amobee Deploys Mobile Advertising Solutions for Telefonica
Interproject to Establish National WiMax Service Provider
eASPNet and Alvarion to Install WiMAX Mobile Network
Bytemobile Inks GS Agreement with TeliaSonera
Cisco and Clearwire Collaborate
Etisalat Enters into a Collaboration Agreement with Nokia
City of Bathurst Inks A Deal with Red Ball Internet
B.mobile Deploys Amdocs Personalized Mobile Solutions
BPL Mobile Enters into Agreement with InfoGin
Bytemobile Partners with F5
Cisco to Provide Mobile Internet Platform to Network Norway
Sony Selects Qualcomm Technology in Vaio Notebook Series
Vodafone Signs Agreement with Opera to Develop New Version of Mobile Browser
Intel and LG to Collaborate to Develop Next Generation MIDs
Telefonica Europe Collaborates with Amdocs for Mobile Internet Services
Zero1 Inks Deal with Buzzirk Mobile
Intel to Take Over Wind River Systems
Orange Inks Partnership Agreement with Wikimedia Foundation
Intel Inks Partnership Agreement with Nokia
Sevenval Inks Partnership Agreement with Wincor Nixdorf
O2 Inks New Partnership Agreement with BT Openzone
NTT DoCoMo Forms Partnership with Google
Amdocs Takes Over ChangingWorlds
Yahoo Inks Mobile Advertising Deal with T-Mobile
Cherry Capital Takes Over Charlevoix Wireless
Wind River Takes Over MIZI Research
Vodafone Takes Over ZYB
Icera Takes Over Sirific Wireless
Nokia Buys Trolltech
Mobispine Inks Definitive Agreement to Acquire General Wireless
China Mobile, Vodafone, and Softbank to Set-Up MIS Lab
Qualcomm Inks Mobile Internet Agreement with Option
M3 Mobile and Pepperjam Establishes pepperjam Mobile
Vodafone Extends Partner Market Contract with Mobilkom Austria Group
TierOne Networks Takes Over Lavon Internet
LinQpay and IPS to Set up Joint Venture
Microsoft Acquires Danger, Inc.
Sierra Wireless to Acquire CradlePoint
UTA Deploys Parvus Wireless Internet Solution
NEC Electronics Inks Partnership Agreement with Intel
China Mobile to Establish Mobile Internet Subsidiary
Nokia Inks Internet Services Agreement with T-Mobile
Telenor Inks Mobile Internet Services Agreement with Nokia
Telekom Srbija and Nokia Siemens Sign Mobile Broadband Service Upgrade Agreement
Verdane Capital Acquires Minority Stakes in Aeris Communications
NaturalInsight Takes Over Cogent Technologies
Option’s Wireless Module to Deliver 3G HSPA Connectivity to USI’s Compact MID
Clearwire and Sprint Nextel to Set Up Primary 4G Mobile Broadband Network
Atrinsic Forms Mango Network Joint Venture, Focuses on India
Nokia to Takeover OZ Communications
Cisco to Assist 3 Scandinavia’s Mobile Broadband Expansion
France Telecom and Nokia to Set up Joint Venture for Mobile Internet Services
Option Develops 3.5G HSPA for Intel
Alcatel-Lucent to Take Over Motive

5.PRODUCT/SERVICE LAUNCHES/ DEVELOPMENTS

Alaska Airlines Introduces In-Flight Wireless Net Service on Trial Basis
Amman and Mada Release 4G Wireless Broadband Net Service
Batelco Unveils ‘FT2000 Plus’
Beijing Mobile Releases Unlimited Mobile Broadband Package
Datawind Introduces PocketSurfer2
DoCoMo Introduces Mobile Remittance Solutions
Fnac Mobile Launches Five New Plans Including Unlimited Access of Internet
MontaVista® Announces Montabello Software Platform for MIDs
North Korea Announces Mobile Internet Service
ROK and WeFi Introduce WeROK – WiFi-Enabled Web Portal for Free
Times Internet Unveils Active Search for Youth
T-Mobile to Introduce 3G-Enabled Smartphone
T-Mobile Launches 3G-Enabled Sidekick LX™
T-Mobile USA Introduces webConnect™ USB Laptop Stick
Vodafone to Launch New Array of Mobile Phones
July Systems Launches New MiSMS
Acer Releases First MID Aspire one in India
BT Releases New MID ToGo
AdMob Launches AdMob Mobile Analytics
Bytemobile Releases WebGate™ Service
China Mobile to Build OMS for TD-SDMA Handsets
Dialogue Communications Unveils Mobile Billing Services in Sweden and Norway
Ericsson, Telstra Pioneer World’s First Mobile Broadband Service
Fring Introduces Application Programming Interface
Intel Introduces Moorestown
Mopar® to Launch uconnect web™ for Chrysler, Dodge and Jeep® Consumers
MTNL Introduces 3G Mobile Internet Service in Delhi
NextWave, Digifriends Roll out M3
Nokia Launches New Economical Mobile Devices and Services
Ufone Launches New Mobile Web Access USB
OCN and eAccess Join Forces to Launch Mobile Web Services
Openwave Launches Openwave Open Media and Openwave Passport
Orange Announces Expansion of OMIS
Sharp and WILLCOM Develop WILLCOM D4
Sprint Introduces XOHM Mobile Broadband Commercial Service
Taiwan Mobile Introduces 3.5G Internet Service on a Daily-Charge Plan
Telefónica O2 and ChangingWorlds Unveil Personalized Mobile Internet Service
T-Mobile Launches web2goSM Smart Internet Browsing Experience
Ubuntu Linux Introduces New Version 8.04 Operating System for MIDs
Vex Unveils VexBox 3G
Vodafone Releases Seamless Action Solution
Yahoo! oneSearch Powers Mobile Web Searches on T-Mobile’s Web2go Service
Zain Releases e-GO2GO
Zain Tanzania Unveils 3.5G Mobile Web Access Service

6.FOCUS ON SELECT PLAYERS

Apple, Inc. (US)
Google, Inc. (US)
Microsoft Corporation (US)
Nokia Corporation (Finland)
NTT DoCoMo Inc. (Japan)
Orange (UK)
T-Mobile USA (US)
Vodafone Group Plc (UK)
Yahoo! Inc. (US)

7.GLOBAL MARKET PERSPECTIVE

Table 6. World Recent Past, Current & Future Analysis for Mobile Internet by Geographic Region – US, Japan, Europe, China, India, Brazil and Rest of World Markets Independently Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

Table 7. World 10-Year Perspective for Mobile Internet by Geographic Region – Percentage Breakdown of Number of Mobile Internet Users for US, Japan, Europe, China, India, Brazil and Rest of World Markets for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart)

III. MARKET

1.THE UNITED STATES

A. MARKET ANALYSIS

Mobile Internet in the US: A Brief Summary
Key Statistics
Mobile Internet Usage Trends

Table 8. Major Mobile Internet Activities in the US (2008) (includes corresponding Graph/Chart)

Mobile Internet Vs Other Technologies

Table 9. Penetration Levels (%) of Mobile, Personal Computers, and Mobile Internet Technologies in the US (2008) (includes corresponding Graph/Chart)

Rise in Mobile Handset Usage

Table 10. Leading Devices Among US Mobile Internet Users (2008): Percentage Breakdown for Motorola RAZR/RAZR2, Apple iPhone, RIM BlackBerry 8100 series (Pearl), RIM BlackBerry 8800 series, and Motorola Q Series (includes corresponding Graph/Chart)

Smart Phones – Benefiting from the Aggressive Growth of Mobile Internet
iPhones Driving Mobile Internet Traffic in the US
Mobile Internet User Profile – An Insight

Table 11. Mobile Internet Market in the US (2009E): Percentage Share Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Mobile Advertising Benefits from Growth of Mobile Internet
Strategic Corporate Developments
Product Developments/Launches
Key Players

B. MARKET ANALYTICS

Table 12. US Recent Past, Current & Future Analysis for Mobile Internet Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

2.JAPAN

A. MARKET ANALYSIS

Mobile Internet Market: A Brief Outlook
Fast Facts

Table 13. Mobile Internet Users in Japan as % of Total Population (2009) – Breakdown by Age Group (includes corresponding Graph/Chart)

Table 14. Mobile Internet Users in Japan as % of Total Population (2009) – Breakdown by Age Group and Gender (includes corresponding Graph/Chart)

Strategic Corporate Developments
Product Developments/Launches
Key Player

B. MARKET ANALYTICS

Table 15. Japanese Recent Past, Current & Future Analysis for Mobile Internet Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

3.EUROPE

A. MARKET ANALYSIS

Mobile Internet Usage Rate Rises

Table 16. Mobile Internet Users as a % of Total Mobile Owners in Western Europe (2008-2012) (includes corresponding Graph/Chart)

Table 17. Mobile Broadband Development in Europe (2009 & 2012)

Mobile Internet Activity in Select European Countries

Table 18. % of Mobile Subscribers Using Internet in Select European Countries (2008) – Breakdown by Type of Activity (includes corresponding Graph/Chart)

EU Announces Plans to Upgrade Mobile Internet

B. MARKET ANALYTICS

Table 19. Europe Recent Past, Current & Future Analysis for Mobile Internet Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

Table 20. Europe 10-Year Perspective for Mobile Internet by Geographic Region – Percentage Breakdown of Number of Mobile Internet Users for UK, Russia and Rest of Europe Markets for Years 2006, 2009 & 2015 (includes corresponding Graph/Chart)

3A.THE UNITED KINGDOM

A. MARKET ANALYSIS

Mobile Internet Users in the UK: A Brief Summary
Strategic Corporate Developments
Product Developments/Launches
Key Players

B. MARKET ANALYTICS

Table 21. UK Recent Past, Current & Future Analysis for Mobile Internet Market Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

3B.RUSSIA

A. MARKET ANALYSIS

Mobile Internet in Russia: An Overview
Key Highlights
Mobile Content (VAS) Market
Competitive Landscape

Table 22. Leading Players in the Russian Mobile Internet Market (2008): Percentage Share Breakdown of Revenues for MegaFon, MTS, SkyLink, and Others (includes corresponding Graph/Chart)

Strategic Corporate Developments
Product Developments/Launches

B. MARKET ANALYTICS

Table 23. Russian Recent Past, Current & Future Analysis for Mobile Internet Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

3C.REST OF EUROPE

A. MARKET ANALYSIS

France
Germany
Finland
Strategic Corporate Developments
Product Developments/Launches
Key Players

B. MARKET ANALYTICS

Table 24. Rest of Europe Recent Past, Current & Future Analysis for Mobile Internet Market Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

4.ASIA-PACIFIC

Mobile Broadband Service Providers to Generate Higher Profits
Mobile Internet Usage Grows in Southeast Asia

4A.CHINA

A. MARKET ANALYSIS

Mobile Internet Market in China – An Overview
Internet Penetration Levels
Revenue Growth for Mobile Internet Market

Table 25. China’s Mobile Internet Industry (2008): Percentage Share Breakdown of Revenues for Mobile Games, Mobile Music, Mobile Instant Messaging, Mobile Video, Mobile Advertisement, Mobile Search, Mobile Payment, and Others (includes corresponding Graph/Chart)

SMS Service – Key to Mobile Internet Adoption
Strategic Corporate Developments
Product Developments/Launches

B. MARKET ANALYTICS

Table 26. Chinese Recent Past, Current & Future Analysis for Mobile Internet Market Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

4B.INDIA

A. MARKET ANALYSIS

Growth of Mobile Internet in India
Low Broadband Penetration Proves Beneficial for Mobile Internet
Mobile Value Added Services
Strategic Corporate Developments
Product Developments/Launches

B. MARKET ANALYTICS

Table 27. Indian Recent Past, Current & Future Analysis for Mobile Internet Market Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

5.BRAZIL

A. MARKET ANALYSIS

Mobile Internet Market in Latin America: A Brief Summary
Brazilian Mobile Internet Market - An Overview
Mobile Broadband User Base to Witness Rapid Expansion
Product Developments/Launches

B. MARKET ANALYTICS

Table 28. Brazilian Recent Past, Current & Future Analysis for Mobile Internet Market Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

6.REST OF WORLD

A. MARKET ANALYSIS

Outlook
Australia
Mobile Internet Market: A Brief Summary
Canada
Mobile Internet Usage on the Rise in Canada

Table 29. Leading Websites Accessed by Unique Mobile Phone Users in Canada (Q1 2009) (includes corresponding Graph/Chart)

South Korea

Table 30. Mobile Internet Usage: By Content Type (2008) (includes corresponding Graph/Chart)

Taiwan
Telecom, Broadband and Mobile Market Trends
Middle East
Internet and Telecom Sector Poised to Grow
Mobile Broadband Market Expands
Saudi Arabia
Morocco
Strategic Corporate Developments
Product Developments/Launches

B. MARKET ANALYTICS

Table 31. Rest of World Recent Past, Current & Future Analysis for Mobile Internet Market Analyzed with Number of Mobile Internet Users in Million for Years 2006 through 2015 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 50 (including Divisions/Subsidiaries - 52)
Region/CountryPlayers
The United States
Canada
Japan
Europe
France
The United Kingdom
Rest of Europe
Asia-Pacific (Excluding Japan)
Middle-East