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Telkom South Africa: Repositioning to Capture Growth

February 2011 | 24 pages | ID: TC4F69C5034EN
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Introduction

Telkom South Africa is currently repositioning itself. Facing the proposition of increased fixed-to-mobile substitution following the sale of its 50% share in Vodacom, the company re-entered the mobile market with the launch of “8ta”. In late 2010, Telkom SA’s international strategy took a serious blow when it announced that it planned to sell its underperforming Nigerian operation Multi-Links.

Features and benefits
  • Reviews the success of Telkom South Africa's expansion plans following the sale of its take in Vodacom.
  • Evaluates Telkom South Africa's performance in the six months to September 2010.
Highlights

There is a perception that Telkom South Africa lacks a clear international strategy, and the company's constant strategic changes will make it difficult for it to expand internationally in the future. However, its move to exit the Nigerian market will allow the company’s management to concentrate on delivering results in its home market.

Your key questions answered
  • What are the competitive pressures and growth challenges that Telkom South Africa is facing in its operating markets, and how is it responding?
  • How has Telkom South Africa performed in the six months to September 2010?


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