Writing and Marking Instruments: Market Research Report

December 2018 | 347 pages | ID: W222AC0DAAFEN
Global Industry Analysts, Inc

Abstracts

This report analyzes the worldwide markets for Writing and Marking Instruments in US$ Thousand by the following Product Groups/Segments: Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, & Markers), and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, & Art Goods). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America.

Annual estimates and forecasts are provided for the period 2016 through 2024.

Also, a five-year historic analysis is provided for these markets.

Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.

The report profiles 148 companies including many key and niche players such as -

• Add Pens Private Ltd.
• A. T. Cross Company
• Crayola LLC
• Dollar Industries Pvt. Ltd.
• Faber-Castell
• Kokuyo Co., Ltd.

Contents

1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

2. INDUSTRY OVERVIEW

Writing & Marking Instruments – A Prelude
Key Factors Influencing Demand & Their Level of Influence (On a Scale of 1-10)
Seasonality is the Norm, Rather than an Exception
Improving Economy Buoys General Market Optimism
Years 2016 and 2017 in Retrospect

2018 GLOBAL ECONOMIC OUTLOOK

Table 1. World Real GDP Growth Rates in % for the Years 2016 through 2019 by Country (includes corresponding Graph/Chart)

Table 2. World GDP (2016 & 2017): Percentage Breakdown of Nominal GDP Value by Country (includes corresponding Graph/Chart)

Outlook

3. MARKET TRENDS, ISSUES, AND GROWTH DRIVERS

Developed Markets – Traditional Revenue Contributors
Developing Countries to Remain Hotspots for Growth
Educational/Academic Segment Present Huge Opportunity for Writing & Marking Instruments

Table 3. Education as % of GDP Across Select Countries (includes corresponding Graph/Chart)

Rising Education Levels to Inject Demand

Table 4. Adult Literacy Rate in Developing World (in %) (includes corresponding Graph/Chart)

Favorable Demographics Strengthen Education Sector Drive Growth in Writing & Marking Instruments

Table 5. Global (0-14 Years) Population by Country (2016) (includes corresponding Graph/Chart)

Youth Bulge Augurs Well for Writing Instruments Market

Table 6. Global Youth Population (in Millions) Between the Age of 15 to 24 Years by Geographic Region: 2017 & 2050 (includes corresponding Graph/Chart)

Table 7. Global Youth Population (Aged 15-24 Years) Enrolled in Secondary School by Geographic Region (2017) (includes corresponding Graph/Chart)

Writing & Marking Instruments Reach Toddlers
‘Back-to-School’ – A Busy Period for Suppliers
New Office Starts & Corporate Expansions – Key to the Growth for Office Supplies
The Home Office – An Emerging Market
Pens Are Here to Stay!
Personalization of Pens: The Emerging Trend
Affordable Luxury is What Consumers Seek
Pens in the Competitive List of Gifts
Pens –Strong Growth as a Promotional Vehicle
Popularity of Gel Pens Strengthens Pen Industry
Making a Mark with Markers and Highlighters
Pencils Market Continues to Battle On
Mechanical Pencils Enhance User’s Writing Experience
Meeting the Challenges of a Digital World
Children Struggle to Hold Pencils on Account of Significant Exposure to Technology
Unique Features & Capabilities – Imperative for Success in a Highly Competitive Marketplace
Growing Demand for Fashionable & Stylish Writing Instruments
Aromatherapy in Writing Instruments!
Ecofriendly Writing & Marking Instruments Set the Cash Registers Ringing
Biodegradable Pens Gaining in Popularity – A Case in Point
Innovation and Uniqueness of New Age Pens – What Sets Them Apart
Multifunctional Pens to Suit Today’s Evolving Needs
Age of Digital Pens
Select Digital Pen Introductions/Innovations
Ergonomic Pens to Relieve Writer’s Cramp
Pencil Manufacturers Also Focus on Innovations
Adaptive Writing Aids
Analysis of Distribution Channels
Supermarkets
Drug Stores
Office Supply Stores
Office Superstores
Warehouse Clubs
Wholesalers
Mail Order
Independent Stationers
Other Distribution Channels
Contract Stationers
Catalog Firms
Discount Stores
Discount Superstores
Mass Merchandisers
Mass Market
Small and Medium Dealers
Mail Box
Global Trade Scenario
Pens: China and Japan Lead Global Exports

Table 8. Global Exports of Pens (2017): Percentage Breakdown of Value Exports by Exporting Country (includes corresponding Graph/Chart)

Pens (Writing), Mechanical Pencils, Parts

Table 9. Global Exports of Pens (Writing), Mechanical Pencils, Parts (2016): Percentage Breakdown of Value Exports by Exporting Country (includes corresponding Graph/Chart)

Table 10. Global Imports of Pens (Writing), Mechanical Pencils, Parts (2016): Percentage Breakdown of Value Imports by Importing Country (includes corresponding Graph/Chart)

Table 11. Global Exports of Pencils (Ordinary), Pencil Leads, Chalks, Pastels (2016): Percentage Breakdown of Value Exports by Exporting Country (includes corresponding Graph/Chart)

Table 12. Global Imports of Pencils (Ordinary), Pencil Leads, Chalks, Pastels (2016): Percentage Breakdown of Value Imports by Importing Country (includes corresponding Graph/Chart)

4. INNOVATIONS AND ADVANCEMENTS

Impact of Technology on Writing Instruments
Creative and Innovative – Latest Pen Designs
Select Collection of Finest Pens
Worldwide Top Luxury Pens of 2018
Best Refillable Pens
Select Everyday Use Pens
Popular Gel Pens
Popular Fountain Pens
Select Small Size Fountain Pens
Outstanding Fountain Pens
Best High-End Fountain Pens
Affordable Fountain Pens
Select Fountain Pens for Beginners
Select Mechanical Pencils

5. PRODUCT OVERVIEW

Writing and Marking Instruments: A Synopsis
Evolution of Pens and Writing instruments
Fine Writing Instruments
Writing and Marking Instruments: Historical Timeline
Classification
Pens
Ballpoint & Gel Pens
Roller Pens
Mechanical Pens
Examples of Mechanical Pens
Rapidograph Pens
Multiliner Pens & Drawing Pens
Fountain Pens
Markers/Highlighters
Porous Point Pens
Pencils/Art Goods
Wood-cased Pencils
Mechanical Pencils
Art Goods

6. COMPETITIVE LANDSCAPE

Leading Players of Consumer Stationery

Table 13. World Consumer Stationery Market (2017E): Percentage Breakdown of Value Sales by Leading Players (includes corresponding Graph/Chart)

Writing & Marking Instruments – A Fragmented Market

Table 14. Leading Players in World Writing and Marking Instruments Market (2016): Percentage Share Breakdown of Value Sales by Company (includes corresponding Graph/Chart)

The Costliest Pen and Pencil
6.1 Focus on Select Players
Add Pens Private Ltd. (India)
A. T. Cross Company (USA)
Crayola LLC (USA)
Dollar Industries Pvt. Ltd. (Pakistan)
Faber-Castell (Germany)
Kokuyo Co., Ltd. (Japan)
Mitsubishi Pencil Co., Ltd. (Japan)
Montblanc International GmbH (Germany)
Newell Brands (USA)
Pentel Co., Ltd. (Japan)
Pilot Corporation (Japan)
Pilot Corporation of America (USA)
Sailor Pen Co., Ltd. (Japan)
Societe BIC (France)
STAEDTLER Mars GmbH & Co. KG (Germany)
Tombow Pencil Co., Ltd (Japan)
Zebra Co., Ltd. (Japan)
6.2 Product Launches/Introductions
Elkos Launches Laxon Gel Pens
Nespresso and Caran d'Ache Launches Caran d’Ache 849 Nespresso Recycled Coffee Capsules Pen
Ancora1919 Launches Ethereum Pens
A. T. Cross Company Announces the Cross TrackR Trackable Pens
Kokuyo Camlin Introduces Three Innovative Products
Montblanc Launches New Design to Bonheur Collection of Writing Instruments
BIC Launches New Star Wars Stationery Products
A. T. Cross Company Introduces New Sheaffer Pens
A. T. Cross Company Partners with TrackR to Launch Trackable Pen
Montblanc Launches Limited Edition Fountain Pens
Teddy Shake Launches Gel Pen Set
Pentel Announces Hybrid Dual Metallic Writing Instrument
Kokuyo Camlin and KidZania Launches Writing and Colouring Kits
Kokuyo Camlin Introduces Colour Pen Pencils
Zebra Pen Launches DelGuard Mechanical Pencil
Pentel Launch Orenz Mechanical Pencil
Pilot Corporation Releases a New Flourescent Three-Color Ballpoint Pen
Pilot Corporation Launches Limited Edition of Gel Ink Ballpoint Pen – Juice Scent
CROSS Releases its New Range of Luxury Writing Instruments
Pentel Co. Ltd Launches New Series of Enajeru Three-Color Multi-Function Ballpoint Pen
Montblanc Releases Special Edition Pens Honoring Andry Warhol as a Part of its Great Characters Line of Writing Instruments
6.3 Recent Industry Activity
Transom Capital Group Acquires A. T. Cross Company
Kokuyo Camlin Partners with Cartoon Network Enterprises to Launch Speedy Pen Pencils
Reynolds Join Forces with Flair to Expand in India
Cimpress Acquires National Pen from Lincolnshire Management
Anoto Group AB Acquires Pen Generation Inc.
Bankers Pen Snaps Up Gotham Pen & Pencil

7. GLOBAL MARKET PERSPECTIVE

Table 15. World Recent Past, Current & Future Analysis for Writing & Marking Instruments by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 16. World Historic Review for Writing & Marking Instruments by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 17. World 14-Year Perspective for Writing & Marking Instruments by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Pens/Markers Market

Table 18. World Recent Past, Current & Future Analysis for Pens/Markers by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 19. World Historic Review for Pens/Markers by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 20. World 14-Year Perspective for Pens/ Markers by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 21. World Recent Past, Current & Future Analysis for Pens/Markers by Product Segment - Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 22. World Historic Review for Pens/Markers by Product Segment - Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 23. World 14-Year Perspective for Pens/ Markers by Product Segment - Percentage Breakdown of Dollar Sales for Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Pens/Markers Market by Product Segment

Table 24. World Recent Past, Current & Future Analysis for Ballpoint & Gel Pens by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 25. World Historic Review for Ballpoint & Gel Pens by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 26. World 14-Year Perspective for Ballpoint & Gel Pens by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 27. World Recent Past, Current & Future Analysis for Roller Pens by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 28. World Historic Review for Roller Pens by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 29. World 14-Year Perspective for Roller Pens by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 30. World Recent Past, Current & Future Analysis for Mechanical Pens by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 31. World Historic Review for Mechanical Pens by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 32. World 14-Year Perspective for Mechanical Pens by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 33. World Recent Past, Current & Future Analysis for Fountain Pens by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 34. World Historic Review for Fountain Pens by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 35. World 14-Year Perspective for Fountain Pens by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 36. World Recent Past, Current & Future Analysis for Markers by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 37. World Historic Review for Markers by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 38. World 14-Year Perspective for Markers by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Pencils/Art Goods Market

Table 39. World Recent Past, Current & Future Analysis for Pencils/Art Goods by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 40. World Historic Review for Pencils/Art Goods by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 41. World 14-Year Perspective for Pencils/ Art Goods by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 42. World Recent Past, Current & Future Analysis for Pencils/Art Goods by Product Segment - Wood-cased Pencils, Mechanical Pencils, and Art Goods Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 43. World Historic Review for Pencils/Art Goods by Product Segment - Wood-cased Pencils, Mechanical Pencils, and Art Goods Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 44. World 14-Year Perspective for Pencils/ Art Goods by Product Segment - Percentage Breakdown of Dollar Sales for Wood-cased Pencils, Mechanical Pencils, and Art Goods Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Pencils/Art Goods Market by Product Segment

Table 45. World Recent Past, Current & Future Analysis for Wood-cased Pencils by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 46. World Historic Review for Wood-cased Pencils by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 47. World 14-Year Perspective for Wood-cased Pencils by Geographic Region/ Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 48. World Recent Past, Current & Future Analysis for Mechanical Pencils by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 49. World Historic Review for Mechanical Pencils by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 50. World 14-Year Perspective for Mechanical Pencils by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 51. World Recent Past, Current & Future Analysis for Art Goods by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 52. World Historic Review for Art Goods by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 53. World 14-Year Perspective for Art Goods by Geographic Region/Country - Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8. REGIONAL MARKET PERSPECTIVE

8.1 The United States
A. Market Analysis
Current & Future Analysis
Market Overview
Key Factors Propelling Demand for Writing Instruments
Increase in School Enrollments
Work-at-Home Trend on the Upward
Baby Boomers Promoting the Market
Consumer Profile of Writing Instrument Users
Preferences of Writing Instruments

Table 54. Consumer Preference in the US Writing Instruments Market (2017E): Preference Indicators (In %) of Adult Consumers by Type of Writing Instrument for Regular Use (includes corresponding Graph/Chart)

Reasons for Purchasing Writing and Marking Instruments
Purchase Practices for Pens and Preferences of Consumers

Table 55. Distribution Channel Preference Pattern for Pens in the US (2017E): Preference Indicators (In %) of Adult Consumers for Top Five Point of Purchase Channels (includes corresponding Graph/Chart)

Table 56. Demographic Spending Pattern on Pens in US (2017E): Analyzed by Price Range (in US$) and Respective Percentage of Adult Consumers (includes corresponding Graph/Chart)

Purchase Frequency

Table 57. Consumer Preference for Pen Usage in the US (2017E): Preference Indicators (In %) for Adult Consumers by Frequency of Pen Use (includes corresponding Graph/Chart)

Market Trends
Pens Continue to Attract Demand
Luxury Writing Instrument Market
Pencils Still Relevant with High Utility Value
Shopping for School Supply
Challenges Posed by Hi-Tech Electronic Gadgets in Education
Competitive Scenario
Pens Market

Table 58. US Pen Market by Brand (2017E): Percentage Value Breakdown by Leading Brands (includes corresponding Graph/Chart)

Luxury Pens Market Dominated by Montblanc

Table 59. Luxury Writing Instruments and Stationery Market in The US (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

Other Key Statistical Findings

Table 60. Leading Players in the US Crayons Market (2016): Percentage Sales Breakdown by Company/Brand (includes corresponding Graph/Chart)

Table 61. US Markers Market (2017E): Percentage Value Breakdown by Brand for BIC-Markit, Crayola, Crayola Color Wonder, Sanford Expo, Sanford Sharpie, and Others (includes corresponding Graph/Chart)

Distribution Channels

Table 62. US Writing & Marking Instruments Market (2016): Percentage Share Breakdown of Sales by Distribution Channel - Retail, Commercial, Institutional, E-Commerce and Others (includes corresponding Graph/Chart)

Trade Dynamics
China – A Key Market for Imports of Writing Instruments

Table 63. US Exports of Pens, Markers, Duplicating Stylos, Pen/Pencil Holders and Other Parts for Pens (2016): Percentage Share Breakdown of Export Value by Country of Destination (includes corresponding Graph/Chart)

Table 64. US Imports of Pens, Markers, Duplicating Stylos, Pen/Pencil Holders and Other Parts for Pens (2016): Percentage Share Breakdown of Import Value by Country of Origin (includes corresponding Graph/Chart)

Table 65. US Exports of Pencils and Crayons; Pencil Leads; Pastels, Drawing Charcoals, and Chalks (2016): Percentage Share Breakdown of Export Value by Country of Destination (includes corresponding Graph/Chart)

Table 66. US Imports of Pencils and Crayons; Pencil Leads; Pastels, Drawing Charcoals, and Chalks (2016): Percentage Share Breakdown of Import Value by Country of Origin (includes corresponding Graph/Chart)

B. Market Analytics

Table 67. US Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 68. US Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 69. US 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.2 Canada
A. Market Analysis
Current & Future Analysis
Overview
Trends in Writing Instrument Market
B. Market Analytics

Table 70. Canadian Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 71. Canadian Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 72. Canadian 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.3 Japan
A. Market Analysis
Current & Future Analysis
Stationery Suppliers Focus on Individual Customers
Stationery and Office Supplies as Gift Items – A Robust Market Opportunity
Water-based Ball Point Pens Preferred Over Oil-based

Table 73. Japanese Ball Point Pens Market (2014 & 2018E): Percentage Breakdown of Value Sales by Type - Water-based and Oil-based (includes corresponding Graph/Chart)

Competition

Table 74. Luxury Writing Instruments and Stationery Market in Japan (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

Table 75. Japanese Pencils Market (2015-Historic Data): Percentage Share Breakdown of Value Sales by leading Players (includes corresponding Graph/Chart)

Table 76. Japanese Ballpoint Pens Market (2015-Historic Data): Percentage Share Breakdown of Value Sales by Leading Players (includes corresponding Graph/Chart)

Exports

Table 77. Japanese Writing Instrument Exports (2016): Percentage Breakdown of Value Exports by Destination Country (includes corresponding Graph/Chart)

Table 78. Japanese Ball Pen Exports (2016): Percentage Breakdown of Value Exports by Destination Country (includes corresponding Graph/Chart)

B. Market Analytics

Table 79. Japanese Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 80. Japanese Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 81. Japanese 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.4 Europe
A. Market Analysis
Current & Future Analysis
Stationery Products Market – A Market Primer
Opportunities Ahead
Distribution Channels for Writing Instruments

Table 82. European Writing Instruments Market (2017E): Percentage Share Breakdown of Value Sales by Distribution Channel - Stationers, Retailers, Department Stores, and Others (includes corresponding Graph/Chart)

B. Market Analytics

Table 83. European Recent Past, Current & Future Analysis for Writing & Marking Instruments by Geographic Region/Country - France, Germany, Italy, UK, Spain, Russia, and Rest of European Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 84. European Historic Review for Writing & Marking Instruments by Geographic Region/Country - France, Germany, Italy, UK, Spain, Russia, and Rest of European Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 85. European 14-Year Perspective for Writing & Marking Instruments by Geographic Region/Country - Percentage Breakdown of Dollar Sales for France, Germany, Italy, UK, Spain, Russia, and Rest of European Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 86. European Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 87. European Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 88. European 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.1 France
A. Market Analysis
Overview

Table 89. French Market for Stationery Products (2017E): Percentage Value Breakdown of Sales by Product Segment for Paper Products, Writing & Marking Products, and Others (includes corresponding Graph/Chart)

Table 90. French Market for Writing Instruments (2017E): Percentage Value Breakdown of Sales by Company for Sté Bic, Staedtler France, and Others (includes corresponding Graph/Chart)

B. Market Analytics

Table 91. French Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 92. French Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 93. French 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.2 Germany
Market Analysis

Table 94. German Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 95. German Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 96. German 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.3 Italy
A. Market Analysis
Current and Future Analysis

Table 97. Luxury Writing Instruments and Stationery Market in Italy (2017E): Percentage Value Breakdown of Sales by Company/ Brand (includes corresponding Graph/Chart)

B. Market Analytics

Table 98. Italian Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 99. Italian Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 100. Italian 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.4 The United Kingdom
A. Market Analysis
Current and Future Analysis
Luxury Writing Instruments and Stationery Market
B. Market Analytics

Table 101. UK Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 102. UK Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 103. UK 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.5 Spain
Market Analysis

Table 104. Spanish Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 105. Spanish Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 106. Spanish 14-Year Perspective for Writing & Marking Instruments by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.6 Russia
A. Market Analysis
Current and Future Analysis
Value-Added and Superior Writing Instruments Witness Increase in Demand

Table 107. Russian Market for Writing Instruments (2017E): Percentage Value Breakdown of Sales by Company for Koh-i-noor, Office Premiere, Schwanhäuber/Stabilo, and Others (includes corresponding Graph/Chart)

Distribution Market Dynamics
Retail Statistics – A Perspective

Table 108. Russia Writing Instruments Market (2017E): Percentage Share Breakdown of Sales by Distribution Channel - Dealers, Retailers, Direct to Clients and Superstores (includes corresponding Graph/Chart)

B. Market Analytics

Table 109. Russian Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 110. Russian Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 111. Russian 14-Year Perspective for Writing & Marking Instruments by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.7 Rest of Europe
A. Market Analysis
Current and Future Analysis
Competition in Select Markets

Table 112. Luxury Writing Instruments and Stationery Market in The Netherlands (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

Table 113. Writing Instruments Market in Sweden (2017E): Percentage Value Breakdown of Sales by Company for Bic Nordic, Pilot Nordic, and Others (includes corresponding Graph/Chart)

Table 114. Luxury Writing Instruments and Stationery Market in Sweden (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

B. Market Analytics

Table 115. Rest of Europe Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 116. Rest of Europe Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 117. Rest of Europe 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.5 Asia-Pacific
A. Market Analysis
Current and Future Analysis
Overview
Distribution Channels for Writing Instruments

Table 118. Asia-Pacific Writing Instruments Market (2017E): Percentage Share Breakdown of Value Sales by Distribution Channel - Stationers, Retailers, Department Stores, and Others (includes corresponding Graph/Chart)

B. Market Analytics

Table 119. Asia-Pacific Recent Past, Current & Future Analysis for Writing & Marking Instruments by Geographic Region/Country - China, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 120. Asia-Pacific Historic Review for Writing & Marking Instruments by Geographic Region/Country - China, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 121. Asia-Pacific 14-Year Perspective for Writing & Marking Instruments by Geographic Region/Country - Percentage Breakdown of Dollar Sales for China, India, and Rest of Asia-Pacific Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 122. Asia-Pacific Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 123. Asia-Pacific Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 124. Asia-Pacific 14-Year Perspective for Writing & Marking Instruments by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.5.1 China
A. Market Analysis
Current and Future Analysis
Overview
Continued Growth in Urbanization and Expanding Middle Class Population Sustain Demand for Writing Instruments
China – Also a Manufacturing Hub for Writing Instruments
Writing Instruments – An Export-Oriented Market
Shifting Focus on Quality, Product Innovations, and Regulatory Compliance

Table 125. Luxury Writing Instruments and Stationery Market in China (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

Pens – The Largest Product Segment
Wenzhou – The Chinese Pen-Manufacturing Capital
Wooden Pencils – A Leading Product Category
Distribution Channel Analysis

Table 126. Chinese Writing Instruments Market by Distribution Channel (2017E): Percentage Value Breakdown by Sales for Stationery/Office Supply Store, Hypermarket/ Supermarket, and Online Retailing (includes corresponding Graph/Chart)

B. Market Analytics

Table 127. Chinese Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 128. Chinese Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 129. Chinese 14-Year Perspective for Writing & Marking Instruments by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.5.2 India
A. Market Analysis
Current & Future Analysis
Market Evolution Over the Years
Growth Drivers
Growth from Demographic Factors
Increasing Literacy Rates
Increased Per-Capita Disposable Income
Key Market Trends
Branded Products Witness Surge in Demand
Still a Price Sensitive Market
Companies Looking up to Export Markets
Indian Pen Market
Competition
Major Acquisitions and Investments

Table 130. Indian Writing Instruments Market (2017E): Percentage Breakdown of Value Sales by Leading Players/Brands (includes corresponding Graph/Chart)

Table 131. Indian Pens Market (2017E): Percentage Breakdown of Value Sales by Leading Players (includes corresponding Graph/Chart)

Table 132. Indian Lead Pencils Market (2016): Percentage Breakdown of Value Sales by Leading Brands (includes corresponding Graph/Chart)

Table 133. Indian Mechanical Pencils Market (2016): Percentage Share Breakdown of Value Sales by Leading Brands (includes corresponding Graph/Chart)

B. Market Analytics

Table 134. Indian Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 135. Indian Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 136. Indian 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.5.3 Rest of Asia-Pacific
A. Market Analysis
Current and Future Analysis
Key Regional Markets – Notable Trends
Australia: Writing Instruments Market Witnesses Consistent Growth

Table 137. Luxury Writing Instruments and Stationery Market in Australia (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

Malaysia: Competition Fuels Price War
Philippines

Table 138. Writing Instruments Market in The Philippines (2017E): Percentage Value Breakdown of Sales by Company for Pilot, Faber-Castell, and Others (includes corresponding Graph/Chart)

Singapore
South Korea
Taiwan: Slow Population Growth Affects Demand
B. Market Analytics

Table 139. Rest of Asia-Pacific Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/ Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 140. Rest of Asia-Pacific Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 141. Rest of Asia-Pacific 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/ Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.6 The Middle East & Africa
A. Market Analysis
Current and Future Analysis
South Africa
United Arab Emirates

Table 142. Stationery Products Market in The United Arab Emirates (2017E): Percentage Value Breakdown of Sales by Product Segment (includes corresponding Graph/Chart)

Table 143. Luxury Writing Instruments and Stationery Market in The United Arab Emirates (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

B. Market Analytics

Table 144. The Middle East & African Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 145. The Middle East & African Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/ Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 146. The Middle East & African 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/ Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.7 Latin America
Market Analysis

Table 147. Latin American Recent Past, Current & Future Analysis for Writing & Marking Instruments by Geographic Region/Country - Brazil, and Rest of Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 148. Latin American Historic Review for Writing & Marking Instruments by Geographic Region/Country - Brazil, and Rest of Latin American Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 149. Latin American 14-Year Perspective for Writing & Marking Instruments by Geographic Region/Country - Percentage Breakdown of Dollar Sales for Brazil, and Rest of Latin American Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 150. Latin American Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/ Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 151. Latin American Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 152. Latin American 14-Year Perspective for Writing & Marking Instruments by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.7.1 Brazil
A. Market Analysis
Current and Future Analysis
Overview

Table 153. Writing Instruments Market in Brazil (2017E): Percentage Value Breakdown of Sales by Company/Brand for Faber-Castell, IC, Pilot, and Others (includes corresponding Graph/Chart)

Table 154. Luxury Writing Instruments and Stationery Market in Brazil (2017E): Percentage Value Breakdown of Sales by Company/Brand (includes corresponding Graph/Chart)

B. Market Analytics

Table 155. Brazilian Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 156. Brazilian Historic Review for Writing & Marking Instruments by Product Group/Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 157. Brazilian 14-Year Perspective for Writing & Marking Instruments by Product Group/ Segment - Percentage Breakdown of Dollar Sales for Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.7.2 Rest of Latin America
A. Market Analysis
Current and Future Analysis
Argentina: A Fragmented Market
Mexico: Young Population Drive Demand
B. Market Analytics

Table 158. Rest of Latin American Recent Past, Current & Future Analysis for Writing & Marking Instruments by Product Group/Segment - Pens/ Markers (Ballpoint & Gel Pens, Roller Pens,Mechanical Pens, Fountain Pens, and Markers)and Pencils/ Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 159. Rest of Latin American Historic Review for Writing & Marking Instruments by Product Group/ Segment - Pens/Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 160. Rest of Latin American 14-Year Perspective for Writing & Marking Instruments by Product Group/Segment - Percentage Breakdown of Dollar Sales for Pens/ Markers (Ballpoint & Gel Pens, Roller Pens, Mechanical Pens, Fountain Pens, and Markers) and Pencils/Art Goods (Wood-cased Pencils, Mechanical Pencils, and Art Goods) Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

9. COMPANY PROFILES

Total Companies Profiled: 148 (including Divisions/Subsidiaries - 163)
The United States (25)
Japan (11)
Europe (76)
  France (7)
  Germany (23)
  The United Kingdom (14)
  Italy (13)
  Spain (4)
  Rest of Europe (15)
Asia-Pacific (Excluding Japan) (50)
Middle East (1)