Includes 3 FREE quarterly updates
BMI View: We see the Saudi consumer providing good growth for the consumer electronics market, at around 5% in 2013 and rising to 6-7% in the following years of our forecast. These trends are supported by wage hikes and government investment policies. Demand in 2012 was supported by a favourable trading environment with Saudi King Abdullah's US$93bn in handouts, including wage increases, supporting spending on big-ticket lifestyle products such as smartphones and flat-screen TV sets. We expect the market to remain a key part of the Middle East's consumer electronics outlook and a key hub for vendors in the region.
Headline Expenditure Projections
BMI View: We see the Saudi consumer providing good growth for the consumer electronics market, at around 5% in 2013 and rising to 6-7% in the following years of our forecast. These trends are supported by wage hikes and government investment policies. Demand in 2012 was supported by a favourable trading environment with Saudi King Abdullah's US$93bn in handouts, including wage increases, supporting spending on big-ticket lifestyle products such as smartphones and flat-screen TV sets. We expect the market to remain a key part of the Middle East's consumer electronics outlook and a key hub for vendors in the region.
Headline Expenditure Projections
- Computer Hardware Sales: US$2.2bn in 2013 to US$2.6bn by 2017. Lower PC sales growth in early 2012 still weighs on our forecast.
- AV Sales: US$3.4bn in 2013 to US$4.6bn in 2017. The latest flat-screen TVs will continue to generate strong growth in the country's outlook and maintain AV as the key component of the consumer electronics market.
- Handset Sales: US$1.2bn in 2013 to US$1.6bn by 2017 as smartphones and connected devices for internet usage gain in popularity. Vendors are bringing devices to the market more quickly than previously, catering to the strong demand for the latest developments in the market.
BMI Industry View
SWOT
Political
Economic
Business Environment
Industry Forecast
Table: Consumer Electronics Overview
Government Initiatives
Macroeconomic Forecasts
Economic Analysis
Table: Saudi Arabia - Economic Activity
Industry Risk Reward Ratings
Industry Risk/Reward Ratings
Table: Middle East And Africa Risk/Reward Ratings
Market Overview
Computers
Table: Computers - Demand
AV Devices
Table: AV Demand
Mobile Devices
Table: Mobile Handsets Demand
Competitive Landscape
Computers
Handsets
Industry Trends And Developments
Table: Saudi Arabia's Distributors For Leading Brands
Company Profile
Axiom Telecom
Jumbo Electronics
Eros Group
Demographic Forecast
Table: Saudi Arabia's Population By Age Group, 1990-2020 ('000)
Table: Saudi Arabia's Population By Age Group, 1990-2020 (% of total)
Table: Saudi Arabia's Key Population Ratios, 1990-2020
Table: Saudi Arabia's Rural And Urban Population, 1990-2020
Methodology
Methodology
Electronics Industry
Sources
SWOT
Political
Economic
Business Environment
Industry Forecast
Table: Consumer Electronics Overview
Government Initiatives
Macroeconomic Forecasts
Economic Analysis
Table: Saudi Arabia - Economic Activity
Industry Risk Reward Ratings
Industry Risk/Reward Ratings
Table: Middle East And Africa Risk/Reward Ratings
Market Overview
Computers
Table: Computers - Demand
AV Devices
Table: AV Demand
Mobile Devices
Table: Mobile Handsets Demand
Competitive Landscape
Computers
Handsets
Industry Trends And Developments
Table: Saudi Arabia's Distributors For Leading Brands
Company Profile
Axiom Telecom
Jumbo Electronics
Eros Group
Demographic Forecast
Table: Saudi Arabia's Population By Age Group, 1990-2020 ('000)
Table: Saudi Arabia's Population By Age Group, 1990-2020 (% of total)
Table: Saudi Arabia's Key Population Ratios, 1990-2020
Table: Saudi Arabia's Rural And Urban Population, 1990-2020
Methodology
Methodology
Electronics Industry
Sources
