Personal Care Appliances in Turkey

Date: July 8, 2013
Pages: 50
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: P8FAD7B7774EN
Leaflet:

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Personal Care Appliances in Turkey
In 2012, more than five million units of personal care appliances were sold in Turkey, yet the category is still experiencing slow unit growth, registering a volume CAGR of only 3% between 2007 and 2012. The use of personal care appliances is almost exclusively confined to urban consumers who pursue more modern lifestyles when compared to their rural counterparts. In the rural areas (and low-income urban areas) personal care appliances are hard to sell because of their high price levels...

Euromonitor International's Personal Care Appliances in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Body Shavers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Personal Care Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Personal Care Appliances by Category: Volume 2007-2012
  Table 2 Sales of Personal Care Appliances by Category: Value 2007-2012
  Table 3 Sales of Personal Care Appliances by Category: % Volume Growth 2007-2012
  Table 4 Sales of Personal Care Appliances by Category: % Value Growth 2007-2012
  Table 5 Sales of Body Shavers by Format: % Breakdown 2007-2012
  Table 6 Sales of Body Shavers by Power Source: % Breakdown 2009-2011
  Table 7 Sales of Hair Care Appliances by Format: % Breakdown 2007-2012
  Table 8 Company Shares of Personal Care Appliances 2008-2012
  Table 9 Brand Shares of Personal Care Appliances 2009-2012
  Table 10 Forecast Sales of Personal Care Appliances by Category: Volume 2012-2017
  Table 11 Forecast Sales of Personal Care Appliances by Category: Value 2012-2017
  Table 12 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2012-2017
  Table 13 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2012-2017
Arçelik As in Consumer Appliances (turkey)
Strategic Direction
Key Facts
Summary 1 Arçelik AS: Key Facts
Summary 2 Arçelik AS: Operational Indicators
Company Background
Production
Summary 3 Arçelik AS: Production Statistics 2012
Competitive Positioning
Summary 4 Arçelik AS: Competitive Position 2012
Executive Summary
Positive Growth Continues
Unit Prices Increase
Technomarkets Increase Their Share
Local Players Dominate the Market
Design and Innovation Is the Key To Growth
Key Trends and Developments
'traditional Retailing' Loses Share To 'technomarkets' and Online Retailers
New Home Sales Boost Volume and Value Growth in Consumer Appliances
Key Players Rely on Design and Innovation for Competitiveness
Energy Efficiency Becoming A Key Variable in Purchase Decisions
Unit Prices of Consumer Appliances Continue To Grow
Market Indicators
  Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2007-2012
  Table 15 Replacement Cycles of Consumer Appliances by Category 2007-2012
Market Data
  Table 16 Sales of Consumer Appliances by Category: Volume 2007-2012
  Table 17 Sales of Consumer Appliances by Category: Value 2007-2012
  Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2007-2012
  Table 19 Sales of Consumer Appliances by Category: % Value Growth 2007-2012
  Table 20 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2007-2012
  Table 21 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2007-2012
  Table 22 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2007-2012
  Table 23 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2007-2012
  Table 24 Sales of Small Appliances by Category: Volume 2007-2012
  Table 25 Sales of Small Appliances by Category: Value 2007-2012
  Table 26 Sales of Small Appliances by Category: % Volume Growth 2007-2012
  Table 27 Sales of Small Appliances by Category: % Value Growth 2007-2012
  Table 28 Company Shares of Major Appliances 2008-2012
  Table 29 Brand Shares of Major Appliances 2009-2012
  Table 30 Company Shares of Small Appliances 2008-2012
  Table 31 Brand Shares of Small Appliances 2009-2012
  Table 32 Major Appliances by Distribution Format: % Breakdown 2007-2012
  Table 33 Small Appliances by Distribution Format: % Breakdown 2007-2012
  Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2012-2017
  Table 35 Forecast Sales of Consumer Appliances by Category: Value 2012-2017
  Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2012-2017
  Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2012-2017
  Table 38 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2012-2017
  Table 39 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2012-2017
  Table 40 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2012-2017
  Table 41 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2012-2017
  Table 42 Forecast Sales of Small Appliances by Category: Volume 2012-2017
  Table 43 Forecast Sales of Small Appliances by Category: Value 2012-2017
  Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2012-2017
  Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2012-2017
Sources
Summary 5 Research Sources
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Personal Care Appliances in China US$ 900.00 Mar, 2014 · 40 pages

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