Personal Care Appliances in Turkey

Date: May 15, 2014
Pages: 46
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: P8FAD7B7774EN
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Personal Care Appliances in Turkey

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In 2013, seven million units of personal care appliances were sold in Turkey due to a growing emphasis on body grooming, as the population faced rapid urbanisation. Yet more importantly, there was a significant shift from manufacturing to service jobs in large cities, requiring Turkish consumers to take good care of their looks to remain neat and tidy.

Euromonitor International's Personal Care Appliances in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Body Shavers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Personal Care Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Personal Care Appliances by Category: Volume 2008-2013
  Table 2 Sales of Personal Care Appliances by Category: Value 2008-2013
  Table 3 Sales of Personal Care Appliances by Category: % Volume Growth 2008-2013
  Table 4 Sales of Personal Care Appliances by Category: % Value Growth 2008-2013
  Table 5 Sales of Body Shavers by Format: % Volume 2008-2013
  Table 6 Sales of Body Shavers by Power Source: % Volume 2009-2013
  Table 7 Sales of Hair Care Appliances by Format: % Volume 2008-2013
  Table 8 NBO Company Shares of Personal Care Appliances 2009-2013
  Table 9 LBN Brand Shares of Personal Care Appliances 2010-2013
  Table 10 Forecast Sales of Personal Care Appliances by Category: Volume 2013-2018
  Table 11 Forecast Sales of Personal Care Appliances by Category: Value 2013-2018
  Table 12 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018
  Table 13 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2013-2018
Arçelik As in Consumer Appliances (turkey)
Strategic Direction
Key Facts
Summary 1 Arçelik AS: Key Facts
Summary 2 Arçelik AS: Operational Indicators
Company Background
Production
Summary 3 Arçelik AS: Production Statistics 2009-2013
Summary 4 Arçelik AS: Production Statistics 2013
Competitive Positioning
Summary 5 Arçelik AS: Competitive Position 2013
Executive Summary
Post-recession Volume Growth Slows Down
Traditional Retailers Protect Their Ground Against Technomarkets
Arçelik Leads Consumer Appliances in Turkey
Energy Efficiency Becomes Central To Consumer Decision-making
Value and Volume Growth Is Expected
Key Trends and Developments
Energy Efficiency Becomes A Key Determinant in Purchasing Decisions
Home Sales Trigger Growth in Consumer Appliances
Retailing Landscape Becomes More Diversified As New Channels Grow
Popular Unrest in Turkey Politicises Sales of Consumer Appliances
Outlook
Market Indicators
  Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2008-2013
  Table 15 Replacement Cycles of Consumer Appliances by Category 2008-2013
Market Data
  Table 16 Sales of Consumer Appliances by Category: Volume 2008-2013
  Table 17 Sales of Consumer Appliances by Category: Value 2008-2013
  Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2008-2013
  Table 19 Sales of Consumer Appliances by Category: % Value Growth 2008-2013
  Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2008-2013
  Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2008-2013
  Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2008-2013
  Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2008-2013
  Table 24 Sales of Small Appliances by Category: Volume 2008-2013
  Table 25 Sales of Small Appliances by Category: Value 2008-2013
  Table 26 Sales of Small Appliances by Category: % Volume Growth 2008-2013
  Table 27 Sales of Small Appliances by Category: % Value Growth 2008-2013
  Table 28 NBO Company Shares of Major Appliances: % Volume 2009-2013
  Table 29 LBN Brand Shares of Major Appliances: % Volume 2010-2013
  Table 30 NBO Company Shares of Small Appliances: % Volume 2009-2013
  Table 31 LBN Brand Shares of Small Appliances: % Volume 2010-2013
  Table 32 Distribution of Major Appliances by Format: % Volume 2008-2013
  Table 33 Distribution of Small Appliances by Format: % Volume 2008-2013
  Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2013-2018
  Table 35 Forecast Sales of Consumer Appliances by Category: Value 2013-2018
  Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
  Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2013-2018
  Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
  Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
  Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
  Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
  Table 42 Forecast Sales of Small Appliances by Category: Volume 2013-2018
  Table 43 Forecast Sales of Small Appliances by Category: Value 2013-2018
  Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2013-2018
  Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2013-2018
Sources
Summary 6 Research Sources
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