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Mobile Phones - Czech Republic

September 2010 | 25 pages | ID: MAF6BF67CB5EN
Euromonitor International Ltd

US$ 990.00

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More than 50% of all mobile phones purchased in the Czech Republic are sold by network operators, in most cases at discounted prices. All such operators have at least one model available for CZK1, as well as other types bundled into various packages. The remainder of overall sales is accounted for by those consumers who do not want to commit to 24- or 36-month contracts and by new trend setters who replace their mobile phones on a frequent basis. The policies of the network operators are...

Euromonitor International's Mobile Phones in Czech Republic report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Analogue Camcorders , Analogue Cameras , Digital Camcorders, Digital Cameras, E-Book, HD Camcorders, Other Portable Media Players, Photo Printers, Portable MP3 Players, Portable Multimedia Players, Portable Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mobile Phones market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Mobile Phones in the Czech Republic
Euromonitor International
September 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Economic Downturn Causes Another Declining Year
Price - A Key Decision-making Factor Within A Very Competitive Area
Strengthened Competitive Environment
Internet Retailing Increases Share of Distribution
Forecast Value Sales To Be Challenged by Falling Unit Prices
Key Trends and Developments
Financial Downturn Changing Consumer Preferences
Analogue TV Signal Is Being Switched Off at the End of 2011
Consumers Switching To Digital Products
Internet Retailing Becoming A More Important Distribution Channel
Specialist Retailers
  Summary 1 Leading Specialist Retailers 2009
Market Data
  Table 1 Sales of Consumer Electronics by Category: Volume 2004-2009
  Table 2 Sales of Consumer Electronics by Category: Value 2004-2009
  Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2004-2009
  Table 4 Sales of Consumer Electronics by Category: % Value Growth 2004-2009
  Table 5 Consumer Electronics Company Shares 2005-2009
  Table 6 Consumer Electronics Brand Shares 2006-2009
  Table 7 Sales of Consumer Electronics by Distribution Format 2004-2009
  Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2009-2014
  Table 9 Forecast Sales of Consumer Electronics by Category: Value 2009-2014
  Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2009-2014
  Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2009-2014
Definitions
  Summary 2 Research Sources
Dynavix As
Strategic Direction
Key Facts
  Summary 3 Dynavix AS: Key Facts
Company Background
Production
Competitive Positioning
  Summary 4 Dynavix AS: Competitive Position 2009
Electro World Sro
Strategic Direction
Key Facts
  Summary 5 Electro World sro: Key Facts
  Summary 6 Electro World sro: Operational Indicators
Company Background
Chart 1 Electro World sro: Electro World in Prague
Private Label
Competitive Positioning
  Summary 7 Electro World sro: Competitive Position 2009
Mivvy As
Strategic Direction
Key Facts
  Summary 8 Mivvy AS: Key Facts
Company Background
Production
Competitive Positioning
Okay Sro
Strategic Direction
Key Facts
  Summary 9 Okay sro: Key Facts
  Summary 10 Okay sro: Operational Indicators
Company Background
Chart 2 Okay sro: Okay in Prague
Private Label
Competitive Positioning
  Summary 11 Okay sro: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 12 Sales of Mobile Phones: Volume 2004-2009
  Table 13 Sales of Mobile Phones: Value 2004-2009
  Table 14 Sales of Mobile Phones: % Volume Growth 2004-2009
  Table 15 Sales of Mobile Phones: % Value Growth 2004-2009
  Table 16 Sales of Mobile Phones: Volume 2004-2009
  Table 17 Sales of Mobile Phones: Value 2004-2009
  Table 18 Sales of Mobile Phones: % Volume Growth 2004-2009
  Table 19 Sales of Mobile Phones: % Value Growth 2004-2009
  Table 20 Sales of Mobile Phones by Type 2004-2009
  Table 21 Mobile Phones Company Shares 2005-2009
  Table 22 Mobile Phones Brand Shares 2006-2009
  Table 23 Sales of Mobile Phones by Distribution Format 2004-2009
  Table 24 Mobile Phones by Type of Contract: 2004-2009
  Table 25 Forecast Sales of Mobile Phones: Volume 2009-2014
  Table 26 Forecast Sales of Mobile Phones: Value 2009-2014
  Table 27 Forecast Sales of Mobile Phones: % Volume Growth 2009-2014
  Table 28 Forecast Sales of Mobile Phones: % Value Growth 2009-2014
  Table 29 Mobile Phones by Type of Contract: 2004-2009


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