Consumer Electronics in China

Introduction

Consumer Electronics in China industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the China consumer electronics market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

• The consumer electronics market consists of the total revenues generated through the sale of audio visual equipment and games console products designed primarily for domestic use. The audio visual equipment includes CD Players, DVD Players / Recorders, hi-fi systems, home theatre, in-car entertainment systems, portable digital audio, radios, televisions and video recorders. Games consoles segment includes both home use and portable consoles. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2010 annual average exchange rates.
• The Chinese consumer electronics market is expected to generate total revenue of $31.5 billion in 2011, representing a compound annual growth rate (CAGR) of 6.4% between 2007 and 2011.
• Sales generated through electricals and electronics retailers are expected to be the most lucrative for the Chinese consumer electronics market in 2011, with total revenues of $26.9 billion, equivalent to 85.4% of the market's overall value.
• The performance of the market is forecast to decelerate, with an anticipated CAGR of 4.4% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $39.1 billion by the end of 2016.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics market in China

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics market in China

Leading company profiles reveal details of key consumer electronics market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the China consumer electronics market with five year forecasts

Macroeconomic indicators provide insight into general trends within the China economy

Key Questions Answered

What was the size of the China consumer electronics market by value in 2011?

What will be the size of the China consumer electronics market in 2016?

What factors are affecting the strength of competition in the China consumer electronics market?

How has the market performed over the last five years?

What are the main segments that make up China's consumer electronics market?

Contents

EXECUTIVE SUMMARY

MARKET OVERVIEW

Market definition
Market analysis

MARKET DATA

Market value

MARKET SEGMENTATION

Category segmentation
Geography segmentation
Market distribution

MARKET OUTLOOK

Market value forecast

FIVE FORCES ANALYSIS

Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry

LEADING COMPANIES

GOME

Suning Appliance

MACROECONOMIC INDICATORS

Country Data

APPENDIX

Methodology
Industry associations
Related Datamonitor research

LIST OF TABLES

Table 1: China consumer electronics market value: $ million, 2007–11(e)
Table 2: China consumer electronics market category segmentation, by value, 2011(e)
Table 3: China consumer electronics market geography segmentation, by value, 2011(e)
Table 4: China consumer electronics market distribution: % share, by value, 2011(e)
Table 5: China consumer electronics market value forecast: $ million, 2011–16
Table 6: GOME: key facts
Table 7: GOME: key financials ($)
Table 8: GOME: key financials (CNY)
Table 9: GOME: key financial ratios
Table 10: Suning Appliance: key facts
Table 11: China size of population (million), 2007–11
Table 12: China gdp (constant 2000 prices, $ billion), 2007–11
Table 13: China gdp (current prices, $ billion), 2007–11
Table 14: China inflation, 2007–11
Table 15: China consumer price index (absolute), 2007–11
Table 16: China exchange rate, 2007–11

LIST OF FIGURES

Figure 1: China consumer electronics market value: $ million, 2007–11(e)
Figure 2: China consumer electronics market category segmentation : % share, by value, 2011(e)
Figure 3: China consumer electronics market geography segmentation : % share, by value, 2011(e)
Figure 4: China consumer electronics market distribution: % share, by value, 2011(e)
Figure 5: China consumer electronics market value forecast: $ million, 2011–16
Figure 6: Forces driving competition in the consumer electronics market in China, 2011
Figure 7: Drivers of buyer power in the consumer electronics market in China, 2011
Figure 8: Drivers of supplier power in the consumer electronics market in China, 2011
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics market in China, 2011
Figure 10: Factors influencing the threat of substitutes in the consumer electronics market in China, 2011
Figure 11: Drivers of degree of rivalry in the consumer electronics market in China, 2011
Figure 12: GOME: revenues & profitability
Figure 13: GOME: assets & liabilities Skip to top